<?xml version="1.0" encoding="utf-8"?>
<rss version="2.0" xmlns:atom="http://www.w3.org/2005/Atom" xmlns:content="http://purl.org/rss/1.0/modules/content/" xmlns:wfw="http://wellformedweb.org/CommentAPI/">
<channel>
<title>Amelia Brazell - EzineArticles Expert Author</title>
<link>http://EzineArticles.com/expert/Amelia_Brazell</link>
<pubDate>Tue, 14 Feb 2012 22:25:11 -0600</pubDate>
<image><title>Amelia Brazell - EzineArticles Expert Author</title>
<link>http://EzineArticles.com/expert/Amelia_Brazell</link>
<url>http://EzineArticles.com/images/ea_logo.jpg</url>
</image>
<language>en-us</language>
<copyright>Copyright 2012 EzineArticles.com - All Rights Reserved.</copyright>
<description><![CDATA[Amelia Brazell is CEO of Strategy Source, Inc., an electronic marketing and media company designed to arm entrepreneurial CEOs with principle-centered strategies for building businesses that have at their core inspiration, passion and expertise. As "Your Expert Maker," Amelia strategically transforms entrepreneurs into ExpertPreneurs by turning their intellectual property and expertise into income. Widely recognized as a leading authority in expertise-driven marketing and media, she is known for her creative approach bridging offline and online strategies. Throughout a 24-year, award-winning corporate career, Amelia had the opportunity to personally consult with and work inside many Fortune 500 companies and organizations including: ... ]]></description>
<lastBuildDate>Thu, 28 May 2009 13:28:13 -0500</lastBuildDate>
<atom:link rel="hub" href="https://pubsubhubbub.appspot.com" />
<item>
<title>Branding by Association - 5 Steps You Can Outsource When Building Your Brand by Association</title>
<link>http://EzineArticles.com/2195170</link>
<guid>http://EzineArticles.com/2195170</guid>
<pubDate>Thu, 28 May 2009 13:28:13 -0500</pubDate>
<description><![CDATA[Do you know how to outsource some of your branding by association efforts?  You will when you read this article.]]></description>
</item>
<item>
<title>Business Success Triangle Creates Tension in Business</title>
<link>http://EzineArticles.com/2372578</link>
<guid>http://EzineArticles.com/2372578</guid>
<pubDate>Thu, 28 May 2009 11:41:29 -0500</pubDate>
<description><![CDATA[Do you know what the business success triangle is, how it creates tension and why is it a necessary element for building a long-term, sustainable business?  You will when you read this article.]]></description>
</item>
<item>
<title>Strategic Planning - The Most Important Reason Every Entrepreneur Needs a Strategic Plan</title>
<link>http://EzineArticles.com/2382198</link>
<guid>http://EzineArticles.com/2382198</guid>
<pubDate>Wed, 27 May 2009 15:50:56 -0500</pubDate>
<description><![CDATA[Do you know the single most important reason every entrepreneurial CEO needs a strategic plan? You will when you read this article.]]></description>
</item>
<item>
<title>Branding by Association - 5 Ways to Build Your Brand With Your Closest Business Colleagues</title>
<link>http://EzineArticles.com/2221110</link>
<guid>http://EzineArticles.com/2221110</guid>
<pubDate>Thu, 16 Apr 2009 09:27:20 -0500</pubDate>
<description><![CDATA[Do you know how to build your brand through association with key business colleagues who have created respected brands? You will when you read this article.]]></description>
</item>
<item>
<title>Entrepreneurial Tips - 3 Common Challenges Entrepreneurs Must Address to Avoid Burnout</title>
<link>http://EzineArticles.com/2215977</link>
<guid>http://EzineArticles.com/2215977</guid>
<pubDate>Wed, 15 Apr 2009 09:33:19 -0500</pubDate>
<description><![CDATA[Do you know the 3 most common challenges entrepreneurs must address to avoid burnout?  You will when you read this article.]]></description>
</item>
<item>
<title>Branding by Association - 8 Mistakes to Avoid When Building Your Brand by Association With Experts</title>
<link>http://EzineArticles.com/2194966</link>
<guid>http://EzineArticles.com/2194966</guid>
<pubDate>Thu, 09 Apr 2009 10:13:12 -0500</pubDate>
<description><![CDATA[Branding by association is a proven strategic process for building a memorable brand.  If engaged strategically, it can catapult a brand to success and generate a great deal of revenue.  While this strategy can create credibility and visibility for your brand, if not managed properly, this process also can damage your reputation and brand.]]></description>
</item>
<item>
<title>Branding by Association - 5 Article Marketing Tactics For Building Your Brand by Association</title>
<link>http://EzineArticles.com/2194598</link>
<guid>http://EzineArticles.com/2194598</guid>
<pubDate>Wed, 08 Apr 2009 16:14:34 -0500</pubDate>
<description><![CDATA[Building a brand that is recognizable, respected and memorable is a necessity for every business - whether a soloprenuer or a Fortune 50 giant. There are as many ways to build a brand as there are brands.  However, branding by association is one of the most effective strategies that an entrepreneur can implement quickly and easily. And, there are many branding by association strategies that can be used including article marketing.   If you are using article writing as a marketing component for your business, why not incorporate branding by association strategies into your article marketing campaigns?]]></description>
</item>
<item>
<title>Branding by Association - 4 Affiliate Marketing Strategies For Building Your Brand by Association</title>
<link>http://EzineArticles.com/2175998</link>
<guid>http://EzineArticles.com/2175998</guid>
<pubDate>Tue, 07 Apr 2009 16:22:24 -0500</pubDate>
<description><![CDATA[While affiliate marketing can be a strong revenue stream, it can also build your brand by associating you with the product developer.  Here are a few easy to implement branding by association strategies you will want to implement along with you affiliate marketing activities.]]></description>
</item>
<item>
<title>Branding by Association - 4 Blogging Tactics For Building Your Brand by Association With Experts</title>
<link>http://EzineArticles.com/2175561</link>
<guid>http://EzineArticles.com/2175561</guid>
<pubDate>Mon, 06 Apr 2009 15:19:45 -0500</pubDate>
<description><![CDATA[Branding by association is a powerful strategy that can quickly increase awareness and credibility for your brand.  There are many tactics that can be used to implement this strategy including these four blogging tactics.]]></description>
</item>
<item>
<title>Branding by Association - 5 Steps For Building Your Brand by Associating With Other Leading Brands</title>
<link>http://EzineArticles.com/2175039</link>
<guid>http://EzineArticles.com/2175039</guid>
<pubDate>Fri, 03 Apr 2009 15:30:12 -0500</pubDate>
<description><![CDATA[Branding by association is the process of strategically positioning yourself through relationships with well-known and highly successful experts or brands.  And, the good news is you don't have to personally know the expert to make this strategy work for your business and brand.]]></description>
</item>
<item>
<title>Interview Success - Don't Just Show Up For an Interview</title>
<link>http://EzineArticles.com/2134060</link>
<guid>http://EzineArticles.com/2134060</guid>
<pubDate>Wed, 25 Mar 2009 16:25:46 -0500</pubDate>
<description><![CDATA[Today, anyone with a telephone, a computer and internet connection can build a media business.  As a result, there are hundreds of independent media producers who are conducting interviews with colleagues and experts.  And, there are even more potential interviewees who want to be interviewed. One of biggest challenges in this media scape is to conduct an interview that is interesting enough to hold the audiences attention.  This article provides tips on how an interviewee can prepare for a successful interview.]]></description>
</item>
<item>
<title>Domain Names - First Level Strategy For Idea Protection</title>
<link>http://EzineArticles.com/1580741</link>
<guid>http://EzineArticles.com/1580741</guid>
<pubDate>Fri, 02 Jan 2009 10:36:35 -0600</pubDate>
<description><![CDATA[Protecting ideas and concepts is, without a doubt, one of the biggest concerns that must be addressed by businesses of all sizes and in every industry. And, it can be costly and time intensive.  However, there is a simple step every business owner - large or small - can take to protect ideas initially.]]></description>
</item>
<item>
<title>Is Your Business Disaster Ready?  10 Ways to Prepare Your Business For Any Natural Disaster</title>
<link>http://EzineArticles.com/1502570</link>
<guid>http://EzineArticles.com/1502570</guid>
<pubDate>Fri, 19 Sep 2008 15:28:18 -0500</pubDate>
<description><![CDATA[It is often after a hurricane, a tornado, a flood or earthquake, when businesses realize that they were not prepared for a natural disaster.  And, then it is too late.   This is true for many entrepreneurial companies -- especially virtual companies.  However, with a little planning and taking some precautionary steps, entrepreneurs can continue operating their businesses during any disaster.  This article offers 10 ways to prepare and protect your business from natural disasters.]]></description>
</item>
<item>
<title>Business Success - Are You Following the Fast, Good and Cheap Rule?</title>
<link>http://EzineArticles.com/1502504</link>
<guid>http://EzineArticles.com/1502504</guid>
<pubDate>Fri, 19 Sep 2008 14:44:34 -0500</pubDate>
<description><![CDATA[If you are not following the good, fast, and cheap rule, you may be putting your business at financial risk. The fast, good and cheap rule can be applied to any type of product or service business. It applies equally to vendors who are selling products and services and to consumers who buy products and services. This article explains why you must follow this business practice.]]></description>
</item>
<item>
<title>ExpertPreneurs - The 6 Business Platforms You Must Build to Support Your Expertise-Driven Empire</title>
<link>http://EzineArticles.com/1245091</link>
<guid>http://EzineArticles.com/1245091</guid>
<pubDate>Mon, 08 Sep 2008 22:59:01 -0500</pubDate>
<description><![CDATA[Information empires and expertise empires are being built at an increasingly rapid rate.  And, every one of them has at its core the same six business platforms.  Understanding these building blocks and how to leverage them into empires can quickly and easily position entrepreneurs as the leading expert in their area of expertise creating great demand for them and their products.]]></description>
</item>
<item>
<title>Marketing With Articles and Press Releases - Articles Versus Press Releases</title>
<link>http://EzineArticles.com/1306030</link>
<guid>http://EzineArticles.com/1306030</guid>
<pubDate>Fri, 22 Aug 2008 15:26:15 -0500</pubDate>
<description><![CDATA[Ongoing article writing and newsworthy press releases may be the best two ways available for connecting your message to your audience in record time.  Articles provide an evergreen foundation for your business while press releases deliver highly visible publicity in a timely manner.  This combination helps to build a solid branding and positioning platform for any business.]]></description>
</item>
<item>
<title>Marketing With Press Releases - 5 Reasons to Market With Press Releases</title>
<link>http://EzineArticles.com/1290990</link>
<guid>http://EzineArticles.com/1290990</guid>
<pubDate>Mon, 11 Aug 2008 09:58:05 -0500</pubDate>
<description><![CDATA[Marketing with press releases is one if the fastest and easiest ways to build visibility and credibility for you, your business, your brand, your product or your cause. It also is one of the least expensive and most effective ways to market.]]></description>
</item>
<item>
<title>Marketing With Press Releases - Tips For Developing Relationships With Reporters and Producers</title>
<link>http://EzineArticles.com/1291914</link>
<guid>http://EzineArticles.com/1291914</guid>
<pubDate>Mon, 11 Aug 2008 09:47:17 -0500</pubDate>
<description><![CDATA[Tips for marketing with press releases focusing on developing productive relationships with media reporters and producers.  Reporters get hundreds of pitches each week, most of which end up in a trash can without them even being read.  Reporters tend to be skeptical regarding publicity.  However, they are always looking for information that will benefit their audiences.  The tips in this article focus on developing long-term, mutually beneficial relationships with media.]]></description>
</item>
<item>
<title>Marketing With Press Releases - 6 Basic Steps to Getting Effective and Positive Publicity</title>
<link>http://EzineArticles.com/1291099</link>
<guid>http://EzineArticles.com/1291099</guid>
<pubDate>Mon, 11 Aug 2008 09:45:34 -0500</pubDate>
<description><![CDATA[A steady stream of publicity can catapult you, your brand and your business success. However, securing publicity can be intimidating for many entrepreneurs.  Learning and implementing a few basic publicity tactics facilitates the process for most entrepreneurs.]]></description>
</item>
<item>
<title>PAR For Your Business - Are You Using the PAR Formula to Grow Your Business?</title>
<link>http://EzineArticles.com/1364221</link>
<guid>http://EzineArticles.com/1364221</guid>
<pubDate>Fri, 01 Aug 2008 08:00:38 -0500</pubDate>
<description><![CDATA[Problem - action - results or the PAR formula story is one of the more impactful ways to demonstrate your business expertise to your market.  Use the PAR Formula to solidify your brand in the mind of your target audience.]]></description>
</item>
<item>
<title>Proven Product Development Strategies - 3 Ways to Find Out What Products Your Customers Want to Buy</title>
<link>http://EzineArticles.com/1247557</link>
<guid>http://EzineArticles.com/1247557</guid>
<pubDate>Tue, 17 Jun 2008 14:34:52 -0500</pubDate>
<description><![CDATA[The only two things you need to build a thriving business are a target audience and a product they want to buy.  And the fastest way to develop these types of products is to ask what your target audience's most important question is about your specific topic.  There are many ways to do this but here are three of the easiest and most effective.]]></description>
</item>
<item>
<title>Business Success - Do You Know the 4 Most Dangerous Words For Entrepreneurs in Business?</title>
<link>http://EzineArticles.com/1245112</link>
<guid>http://EzineArticles.com/1245112</guid>
<pubDate>Mon, 16 Jun 2008 16:01:47 -0500</pubDate>
<description><![CDATA[Your entrepreneurial business success depends on understanding and acknowledging what you know as well as what you do not know about your business.  Without doubt, the four words that can stop you from hearing what you need to know or learn for and about your business are "I already know that."]]></description>
</item>
<item>
<title>News Media Interviews - 7 Mistakes Spokespersons Often Make With TV News and Feature Media</title>
<link>http://EzineArticles.com/1219793</link>
<guid>http://EzineArticles.com/1219793</guid>
<pubDate>Mon, 16 Jun 2008 08:26:48 -0500</pubDate>
<description><![CDATA[Spokespersons often make mistakes during media interviews that can easily be avoided with preparation, training and confidence.   Here are 10 of  the mistakes spokespersons most often make during interviews for TV news and feature media.  And, tips on how to avoid them so that every interview is a great interview.]]></description>
</item>
<item>
<title>Business Success -  Are You Overlooking Any of the 3 Arms of the Business Success Triangle?</title>
<link>http://EzineArticles.com/1230378</link>
<guid>http://EzineArticles.com/1230378</guid>
<pubDate>Mon, 09 Jun 2008 16:23:07 -0500</pubDate>
<description><![CDATA[Marketing, finance, and operation forms the three arms of the business success triangle on which every really successful business is built. And, most business failures can be traced back to an imbalance among these three key business building blocks.  Striking a balance among these areas can be challenging particularly for entrepreneurs who are often doing everything themselves.]]></description>
</item>
<item>
<title>News Media Interviews - 7 Follow Up Tips to Use After Every News Or Feature Media Interview</title>
<link>http://EzineArticles.com/1219656</link>
<guid>http://EzineArticles.com/1219656</guid>
<pubDate>Mon, 09 Jun 2008 16:12:53 -0500</pubDate>
<description><![CDATA[Successful media interviews require strategic follow up. What you do after the interview can be as important as what you do in preparation for the interview or what you say during the interview.  Nowhere is follow up more important in your marketing and media efforts than in the actions taken following an interview.]]></description>
</item>
<item>
<title>News Media Interviews - 7 Tips on How to Prepare For Mainstream News and Feature Media Interviews</title>
<link>http://EzineArticles.com/1178440</link>
<guid>http://EzineArticles.com/1178440</guid>
<pubDate>Mon, 09 Jun 2008 15:55:55 -0500</pubDate>
<description><![CDATA[Today's media and publicity efforts are focused on new media, social media and online media.  While these media efforts are core to today's business success, traditional, mainstream news and feature media are equally important and can play a significant role in today's business success.  And, every entrepreneur I know would jump at the chance to be interviewed by big time media.]]></description>
</item>
<item>
<title>News Media Interviews - 7 Tips to Use During Every News and Feature Media Interview</title>
<link>http://EzineArticles.com/1178967</link>
<guid>http://EzineArticles.com/1178967</guid>
<pubDate>Mon, 09 Jun 2008 15:55:52 -0500</pubDate>
<description><![CDATA[Media interviewing may be the fastest and most effective way to build credibility and visibility for a business venture or organization. By pursuing targeted media,  preparing for the interview and putting your best foot forward during the interview, you can fast become an in-demand media resource and spokesperson. The 7 techniques highlighted in this article can ensure a positive, stress-free interview for the first-time interviewee as well as the seasoned spokesperson.]]></description>
</item>
<item>
<title>Expertise To Income - 5 Steps To Defining Your Expertise Even If You Don't Think You Are An Expert</title>
<link>http://EzineArticles.com/1171292</link>
<guid>http://EzineArticles.com/1171292</guid>
<pubDate>Thu, 15 May 2008 14:16:50 -0500</pubDate>
<description><![CDATA[The easiest way to make more money while working less is to build an expertise-driven business.  This simple five-step process will identify your expertise even if you don't think you are an expert.]]></description>
</item>
<item>
<title>Expertise To Income -  What Is ExpertPreneuring?</title>
<link>http://EzineArticles.com/1171185</link>
<guid>http://EzineArticles.com/1171185</guid>
<pubDate>Thu, 15 May 2008 14:16:02 -0500</pubDate>
<description><![CDATA[ExpertPreneuring, a new term in the entrepreneurial world, is building an expertise-driven business that has at its core those things at which you excel and about which you are passionate.    ExpertPreneuring goes beyond entrepreneuring, solo-preneuring and infopreneuring. Entrepreneurs start, build and assume responsibility for businesses based on their skills and knowledge.]]></description>
</item>
</channel>
</rss>
