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<title>Cathy Stucker - EzineArticles Expert Author</title>
<link>http://EzineArticles.com/expert/Cathy_Stucker</link>
<pubDate>Wed, 15 Feb 2012 08:38:31 -0600</pubDate>
<image><title>Cathy Stucker - EzineArticles Expert Author</title>
<link>http://EzineArticles.com/expert/Cathy_Stucker</link>
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<copyright>Copyright 2012 EzineArticles.com - All Rights Reserved.</copyright>
<description><![CDATA[As the Idea Lady, Cathy Stucker, IdeaLady.com, has helped thousands of people discover creative paths to success on their own terms. She is a frequent speaker and consultant who shows clients creative ways to attract customers and make themselves famous.

Cathy has appeared on many radio and television programs, and she has been featured in The Houston Chronicle, The New York Times, Black Enterprise, Woman's Day, and many other publications.]]></description>
<lastBuildDate>Sun, 11 Dec 2005 13:17:18 -0600</lastBuildDate>
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<title>Online Mystery Shopping With Web Mystery Shoppers</title>
<link>http://EzineArticles.com/110856</link>
<guid>http://EzineArticles.com/110856</guid>
<pubDate>Sun, 11 Dec 2005 13:17:18 -0600</pubDate>
<description><![CDATA[Did you know that Web sites get mystery shopped, much as brick-and-mortar stores do? Learn how online mystery shopping works and how you can get Web mystery shopper jobs.]]></description>
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<item>
<title>How to Buy Ebooks From Amazon Without a Kindle</title>
<link>http://EzineArticles.com/6479194</link>
<guid>http://EzineArticles.com/6479194</guid>
<pubDate>Thu, 11 Aug 2011 10:59:01 -0500</pubDate>
<description><![CDATA[You do not have to own a Kindle e-reader to download and read the nearly one-million free and paid ebook titles available from the Kindle ebook store. In fact, you might like the alternatives even more than the Kindle.]]></description>
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<item>
<title>Self-Publishing - What Does ISBN Mean?</title>
<link>http://EzineArticles.com/6478761</link>
<guid>http://EzineArticles.com/6478761</guid>
<pubDate>Tue, 09 Aug 2011 09:59:01 -0500</pubDate>
<description><![CDATA[You have seen ISBN barcodes on book covers, but what do the numbers in an ISBN mean? Although it may appear to just be a random sequence of numbers, each portion of the ISBN provides information about the book to which it is assigned.]]></description>
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<item>
<title>The Mystery Shopper Weight Loss Plan</title>
<link>http://EzineArticles.com/6036294</link>
<guid>http://EzineArticles.com/6036294</guid>
<pubDate>Fri, 04 Mar 2011 21:48:48 -0600</pubDate>
<description><![CDATA[One of the benefits of mystery shopping is that we often get to eat out in restaurants. Because we also may spend quite a bit of time sitting in front of the computer, it is easy to gain a few extra pounds. What is a mystery shopper to do? Use these tips to lose weight while mystery shopping.]]></description>
</item>
<item>
<title>How to Become an Expert in Thirty Minutes a Day</title>
<link>http://EzineArticles.com/5979203</link>
<guid>http://EzineArticles.com/5979203</guid>
<pubDate>Thu, 24 Feb 2011 12:59:02 -0600</pubDate>
<description><![CDATA[You do not have to know everything about a subject, or more than anyone else in the world, to be an expert. You do need to know more than the average person about that subject. No matter how much you know, though, it is always a good idea to go deeper and learn more about your topic.]]></description>
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<item>
<title>Freelancers - Two Things You Should Never Tell Clients</title>
<link>http://EzineArticles.com/5976843</link>
<guid>http://EzineArticles.com/5976843</guid>
<pubDate>Wed, 23 Feb 2011 09:59:01 -0600</pubDate>
<description><![CDATA[When someone is thinking about hiring you they will ask a lot of questions to determine if you are right for their project. Giving good answers can mean that you get the job. But there are two pieces of information you should never reveal, no matter how many times they ask, or how many ways they ask.]]></description>
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<item>
<title>Mystery Shopping - How to Get Started</title>
<link>http://EzineArticles.com/5915387</link>
<guid>http://EzineArticles.com/5915387</guid>
<pubDate>Mon, 14 Feb 2011 09:31:08 -0600</pubDate>
<description><![CDATA[One of the questions I get a lot is how to become a secret shopper. What is the best way to get started and get your first mystery shopping assignments-without getting scammed along the way? There is a lot of information available online and elsewhere, but not all of it is accurate or trustworthy. need a plan to get you started fast, without wasting time or money. So here it is...]]></description>
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<item>
<title>Self-Publishing - How to Get Your Book on Amazon</title>
<link>http://EzineArticles.com/5525750</link>
<guid>http://EzineArticles.com/5525750</guid>
<pubDate>Mon, 13 Dec 2010 09:59:05 -0600</pubDate>
<description><![CDATA[Now that you have self-published your book, you may be wondering how to get your book on Amazon. Could you sell more copies of your book if it was available to the millions of people who shop at Amazon.com? You certainly could! And it is easier than you may think to list your book in the world's largest book store.]]></description>
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<item>
<title>Why Many Authors Choose Pseudonyms</title>
<link>http://EzineArticles.com/5518991</link>
<guid>http://EzineArticles.com/5518991</guid>
<pubDate>Fri, 10 Dec 2010 08:59:03 -0600</pubDate>
<description><![CDATA[Most authors want the whole world to know that they have written a book, and the typical author is thrilled to have his or her name on the cover. However, some authors choose to use pseudonyms when publishing. Why do authors use pen names, instead of their own names, when publishing books?]]></description>
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<item>
<title>Secret Shopping Guide - 7 Tips to Be a Great Secret Shopper</title>
<link>http://EzineArticles.com/5517767</link>
<guid>http://EzineArticles.com/5517767</guid>
<pubDate>Thu, 09 Dec 2010 08:59:05 -0600</pubDate>
<description><![CDATA[Being a great secret shopper is simple, but that does not mean that it is easy. The tips in this article will make you a great secret shopper and help you get more and better secret shopper jobs.]]></description>
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<item>
<title>Authors - How to Find an Agent For Your Books</title>
<link>http://EzineArticles.com/5492030</link>
<guid>http://EzineArticles.com/5492030</guid>
<pubDate>Sat, 04 Dec 2010 03:59:01 -0600</pubDate>
<description><![CDATA[Having an agent can make it easier to sell your manuscript to a major publisher and, in some cases, is an absolute necessity. But how can you find an agent for your books? More importantly, how can you find the right agent?]]></description>
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<item>
<title>Write Mystery Shop Reports Faster</title>
<link>http://EzineArticles.com/5287763</link>
<guid>http://EzineArticles.com/5287763</guid>
<pubDate>Thu, 28 Oct 2010 20:40:25 -0500</pubDate>
<description><![CDATA[The most time-consuming part of most mystery shops is writing the reports. When you write mystery shop reports faster (while still doing a great job, of course) you make more money in less time. Here are seven things you can do to write great mystery shop reports faster.]]></description>
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<item>
<title>Repurpose Content For More Blog Posts</title>
<link>http://EzineArticles.com/1774087</link>
<guid>http://EzineArticles.com/1774087</guid>
<pubDate>Wed, 10 Dec 2008 08:32:04 -0600</pubDate>
<description><![CDATA[The more posts on your blog, the more visitors you can attract and the more profitable your blog can be. But is it hard to find the time to blog as often as you would like?  The answer may be as close as your hard drive.]]></description>
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<item>
<title>Blog Comments Can Drive Traffic to Your Web Site</title>
<link>http://EzineArticles.com/1479781</link>
<guid>http://EzineArticles.com/1479781</guid>
<pubDate>Wed, 10 Sep 2008 15:08:58 -0500</pubDate>
<description><![CDATA[A simple way to get more visitors to your web site or blog is by commenting on other blogs. Best of all, if you choose the blogs on which you comment wisely, the people who come to your site will be looking for exactly what you offer. Here are some tips on developing a blog commenting strategy that will bring you the best results.]]></description>
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<item>
<title>Secret Shopping and Confidentiality</title>
<link>http://EzineArticles.com/731911</link>
<guid>http://EzineArticles.com/731911</guid>
<pubDate>Mon, 17 Sep 2007 11:35:00 -0500</pubDate>
<description><![CDATA[It is called "secret" shopping for a reason. I am always surprised when mystery shoppers openly disclose the names of clients, fees they received, shop requirements and other confidential information. I hear mystery shoppers say these things at shopper get-togethers, and I read inappropriate comments in public forums and blogs. What part of "confidential" don't these shoppers understand? Here is what you need to know about confidentiality and mystery shopping. ]]></description>
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<item>
<title>Watch Your %@#*$! Language</title>
<link>http://EzineArticles.com/126422</link>
<guid>http://EzineArticles.com/126422</guid>
<pubDate>Wed, 11 Jan 2006 10:34:35 -0600</pubDate>
<description><![CDATA[Although using foul language doesn't physically harm the people who have to listen to it, it is offensive to many. It will damage how you are seen by others, and the increased coarseness of our language contributes to the overall coarseness and lack of civility in society. ]]></description>
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<item>
<title>Speaking Skills: Get Rid of Nervous Mannerisms</title>
<link>http://EzineArticles.com/126407</link>
<guid>http://EzineArticles.com/126407</guid>
<pubDate>Wed, 11 Jan 2006 10:27:32 -0600</pubDate>
<description><![CDATA[Inserting lots of, you know, fillers when you are . . .umm . . .speaking is distracting to listeners and, like, leaves a poor impression. Learn how to strike these bad habits from your speech.]]></description>
</item>
<item>
<title>Inspire Yourself by Breaking Away From the Routine</title>
<link>http://EzineArticles.com/126188</link>
<guid>http://EzineArticles.com/126188</guid>
<pubDate>Wed, 11 Jan 2006 07:50:33 -0600</pubDate>
<description><![CDATA[Looking for ways to free your creativity and generate new ideas? Use the ideas in this article to break out of your daily routine.]]></description>
</item>
<item>
<title>Publicity: Repeat for Results</title>
<link>http://EzineArticles.com/126174</link>
<guid>http://EzineArticles.com/126174</guid>
<pubDate>Wed, 11 Jan 2006 07:42:14 -0600</pubDate>
<description><![CDATA[Just one well-placed, well-timed release can result in thousands of dollars in new business. It has happened for me, and it can happen for you, too. However, as with any other kind of marketing, publicity has to be done over and over again to continue getting results. I have also discovered . . .]]></description>
</item>
<item>
<title>Business Cards: The Other Side</title>
<link>http://EzineArticles.com/126234</link>
<guid>http://EzineArticles.com/126234</guid>
<pubDate>Wed, 11 Jan 2006 07:28:56 -0600</pubDate>
<description><![CDATA[Most of us have standard-size business cards, printed on one side. How much more mileage could you get from your cards by using both sides? There are lots of uses for the back of a business card. Why not try one (or more) of these? ]]></description>
</item>
<item>
<title>Get More Customers by Saving Them Time</title>
<link>http://EzineArticles.com/126214</link>
<guid>http://EzineArticles.com/126214</guid>
<pubDate>Wed, 11 Jan 2006 07:17:46 -0600</pubDate>
<description><![CDATA[With all of us feeling more pressed for time these days, it is likely that your customers are making decisions about where they spend their money based on convenience. Yes, price and quality are important, but time has become an important part of our buying decisions. Here is how you can attract customers by saving them time.
]]></description>
</item>
<item>
<title>Make One, Sell Many--Increase Profits with Products and Licensing</title>
<link>http://EzineArticles.com/126202</link>
<guid>http://EzineArticles.com/126202</guid>
<pubDate>Wed, 11 Jan 2006 07:06:42 -0600</pubDate>
<description><![CDATA[Create a product and you can sell it again and again to serve more customers and multiply your profits.]]></description>
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<item>
<title>Creative Marketing: Your Marketing Idea Box</title>
<link>http://EzineArticles.com/126222</link>
<guid>http://EzineArticles.com/126222</guid>
<pubDate>Wed, 11 Jan 2006 07:03:53 -0600</pubDate>
<description><![CDATA[Savvy marketers have an "idea box" they can turn to for inspiration. Learn how to create an idea box of your own to make great copy appear like magic!]]></description>
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<item>
<title>Target Marketing: Get 'em While They're Young?</title>
<link>http://EzineArticles.com/126219</link>
<guid>http://EzineArticles.com/126219</guid>
<pubDate>Wed, 11 Jan 2006 07:02:51 -0600</pubDate>
<description><![CDATA[Many marketers believe that if you get customers to buy from you at a young age, they will stay with you for life. However, if you think about your own buying habits, you will see . . .]]></description>
</item>
<item>
<title>Multiple Domain Names: Use Keywords to Help Customers Find You</title>
<link>http://EzineArticles.com/126166</link>
<guid>http://EzineArticles.com/126166</guid>
<pubDate>Wed, 11 Jan 2006 06:47:34 -0600</pubDate>
<description><![CDATA[Do you know that you can have several domain names all pointing to the same Web site? There are several reasons you may want to have multiple URLs. For example, you might register URLs containing . . .]]></description>
</item>
<item>
<title>Enough About You, Let's Talk About Me</title>
<link>http://EzineArticles.com/126154</link>
<guid>http://EzineArticles.com/126154</guid>
<pubDate>Tue, 10 Jan 2006 20:23:23 -0600</pubDate>
<description><![CDATA[Many people tell me that they have trouble talking to others about their businesses. But many other people have the problem of not knowing when to stop. Telling too much can take several forms . . .]]></description>
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<item>
<title>Get Results by Getting Focus</title>
<link>http://EzineArticles.com/126141</link>
<guid>http://EzineArticles.com/126141</guid>
<pubDate>Tue, 10 Jan 2006 20:23:19 -0600</pubDate>
<description><![CDATA[Do you find that you have lots of ideas, but you never seem to get anywhere with them? Maybe you are good at starting things, but not so good at finishing them. How can you make sure that the great plans you have for the coming year actually come to fruition?
]]></description>
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<item>
<title>Amazon Introduces &quot;iTunes for Books&quot;</title>
<link>http://EzineArticles.com/126161</link>
<guid>http://EzineArticles.com/126161</guid>
<pubDate>Tue, 10 Jan 2006 20:18:30 -0600</pubDate>
<description><![CDATA[Amazon.com has announced an upcoming program called Pages. I think of it as "iTunes for books." Pages will allow  . . .]]></description>
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<item>
<title>Marketing Lessons From Amazon</title>
<link>http://EzineArticles.com/121211</link>
<guid>http://EzineArticles.com/121211</guid>
<pubDate>Sun, 01 Jan 2006 19:19:36 -0600</pubDate>
<description><![CDATA[You may not have the funds to build an e-commerce system on the scale of Amazon.com, but there are several lessons you can learn from them that will help you sell more, online and offline.]]></description>
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<item>
<title>Personal Touch: Signing Your Work</title>
<link>http://EzineArticles.com/121189</link>
<guid>http://EzineArticles.com/121189</guid>
<pubDate>Sun, 01 Jan 2006 18:03:19 -0600</pubDate>
<description><![CDATA[Even if you are not (yet) famous, you can add value to your products and services by signing your work. Your signature says . . .]]></description>
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<item>
<title>Intuition: Trust That &quot;Little Voice&quot;</title>
<link>http://EzineArticles.com/121152</link>
<guid>http://EzineArticles.com/121152</guid>
<pubDate>Sun, 01 Jan 2006 17:37:55 -0600</pubDate>
<description><![CDATA[Although many people discount the value of intuition, the subconscious mind it taps into is often 'smarter' than you might think. Here's how to know when to listen and when not to.]]></description>
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<item>
<title>Copywriting With Pizzaz</title>
<link>http://EzineArticles.com/121144</link>
<guid>http://EzineArticles.com/121144</guid>
<pubDate>Sun, 01 Jan 2006 17:06:53 -0600</pubDate>
<description><![CDATA[Do your brochures, Web pages, sales letters, catalogs, advertisements and other marketing copy sizzle? If not, here is a simple way to jazz up your copy . . .]]></description>
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<item>
<title>Email Signatures as a Marketing Tool</title>
<link>http://EzineArticles.com/116236</link>
<guid>http://EzineArticles.com/116236</guid>
<pubDate>Tue, 20 Dec 2005 19:29:37 -0600</pubDate>
<description><![CDATA[One of the most effective Internet marketing secrets is also one of the easiest--and it's free.]]></description>
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<item>
<title>Domain Names: Simple Rules for Choosing Smart Names</title>
<link>http://EzineArticles.com/116203</link>
<guid>http://EzineArticles.com/116203</guid>
<pubDate>Tue, 20 Dec 2005 19:11:28 -0600</pubDate>
<description><![CDATA[It is not true that all of the good domain names are taken. You may still be able to register your name, your business name, or another catchy URL.]]></description>
</item>
<item>
<title>Branding on a Budget</title>
<link>http://EzineArticles.com/113339</link>
<guid>http://EzineArticles.com/113339</guid>
<pubDate>Thu, 15 Dec 2005 16:03:07 -0600</pubDate>
<description><![CDATA[What could be better than having customers promote your business for free? Having them pay you. Here is how you can have customers begging to pay you to advertise your business.]]></description>
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<item>
<title>Update Your Marketing for the New Year</title>
<link>http://EzineArticles.com/113349</link>
<guid>http://EzineArticles.com/113349</guid>
<pubDate>Thu, 15 Dec 2005 07:45:01 -0600</pubDate>
<description><![CDATA[Lots of changes happen over the course of a year. Make sure that your Web site, brochures, business cards and other representations of your business reflect the changes you've experienced. This is a good time to make sure that the information you put out to customers is accurate. ]]></description>
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<item>
<title>Pricing Information Products</title>
<link>http://EzineArticles.com/113365</link>
<guid>http://EzineArticles.com/113365</guid>
<pubDate>Thu, 15 Dec 2005 07:37:11 -0600</pubDate>
<description><![CDATA[Pricing information products and services involves much more art than science. There are so many variables to pricing that there can't be a magic formula telling you exactly how much to charge in every given situation. However, you can rely on some guidelines to help you set your prices.]]></description>
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<item>
<title>There is No &quot;I&quot; in Sales</title>
<link>http://EzineArticles.com/113345</link>
<guid>http://EzineArticles.com/113345</guid>
<pubDate>Thu, 15 Dec 2005 07:19:00 -0600</pubDate>
<description><![CDATA[Too often, marketing copy is about the writer: I, me, we, us or our. But customers want to know what is in it for them. Make your copy speak your customers' language.]]></description>
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<item>
<title>Organizing Information the Way People Use It</title>
<link>http://EzineArticles.com/113311</link>
<guid>http://EzineArticles.com/113311</guid>
<pubDate>Thu, 15 Dec 2005 06:35:44 -0600</pubDate>
<description><![CDATA[Richard Saul Wurman created an information empire by answering questions he wanted answered, and by organizing information the way people use it. Wurman says that information can be organized in five different ways, and each way is appropriate for different types of data, or different uses of data.  He uses the acronym LATCH to describe the five ways.]]></description>
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<item>
<title>Stimulate Customer Curiosity</title>
<link>http://EzineArticles.com/113316</link>
<guid>http://EzineArticles.com/113316</guid>
<pubDate>Thu, 15 Dec 2005 06:19:46 -0600</pubDate>
<description><![CDATA[Want to get prospects to read all of your marketing message? Want to generate interest and motivate them to action? Awaken their curiosity! A great example of this is . . .
]]></description>
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<item>
<title>Buy the Blades, We'll Give You the Razor</title>
<link>http://EzineArticles.com/113334</link>
<guid>http://EzineArticles.com/113334</guid>
<pubDate>Thu, 15 Dec 2005 06:17:54 -0600</pubDate>
<description><![CDATA[Tie customers to you by creating automatic billing, or by providing a product at little or no cost that will bring them back for supplies.]]></description>
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<item>
<title>Street Theater Marketing and the Naked Cowboy</title>
<link>http://EzineArticles.com/113327</link>
<guid>http://EzineArticles.com/113327</guid>
<pubDate>Thu, 15 Dec 2005 06:15:51 -0600</pubDate>
<description><![CDATA[Some corporations hire actors, musicians and other performers to promote their products and services on the streets of major cities. The promotion may be obvious, such as musicians singing songs about cell phone use on street corners, or it may be more subtle (perhaps even slightly deceptive). . .]]></description>
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<item>
<title>Networking: Six Degrees of Separation Means You Are Closer than You Think</title>
<link>http://EzineArticles.com/113315</link>
<guid>http://EzineArticles.com/113315</guid>
<pubDate>Thu, 15 Dec 2005 06:15:45 -0600</pubDate>
<description><![CDATA[Have you heard of six degrees of separation? It is a theory that any two randomly-selected people in the world can connect with six or fewer intermediaries. That means there are only six people (or fewer) between you and anyone you want or need to meet. ]]></description>
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<item>
<title>Never Be Boring Again: Book Review</title>
<link>http://EzineArticles.com/113261</link>
<guid>http://EzineArticles.com/113261</guid>
<pubDate>Wed, 14 Dec 2005 18:46:25 -0600</pubDate>
<description><![CDATA[Doug Stevenson knows how to make a story come to life, and in 'Never Be Boring Again,' he shows you how you can do it, too. He makes the process (almost!) painless, even if you are not a natural story teller.]]></description>
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<item>
<title>Media Training 101: A Guide to Meeting the Press - Book Review</title>
<link>http://EzineArticles.com/113266</link>
<guid>http://EzineArticles.com/113266</guid>
<pubDate>Wed, 14 Dec 2005 18:12:28 -0600</pubDate>
<description><![CDATA[When being interviewed by media, it is tempting to do a `brain dump,' and give them as much information as you can. This can backfire, though. Faced with an information overload, the journalist has to pick-and-choose through all the data to construct her story. In 'Media Training 101,' Sally Stewart recommends that you have five focused and concise Key Message Points. ]]></description>
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<item>
<title>Privacy and Online Forums: Leaving an Online Trail</title>
<link>http://EzineArticles.com/110827</link>
<guid>http://EzineArticles.com/110827</guid>
<pubDate>Sun, 11 Dec 2005 04:32:11 -0600</pubDate>
<description><![CDATA[Do you participate in any online forums or discussion groups? That can be a great way to promote your business, form new business relationships and friendships, and learn from others in your industry. But there are hazards as well . . .]]></description>
</item>
<item>
<title>Finding Coaches and Mentors</title>
<link>http://EzineArticles.com/110614</link>
<guid>http://EzineArticles.com/110614</guid>
<pubDate>Sat, 10 Dec 2005 08:49:12 -0600</pubDate>
<description><![CDATA[When I was in the corporate world, I had mentors from whom I learned. They taught me skills that helped my thought processes, made me a better manager and more. Since going into business for myself, I have had additional mentors. Some of them I knew. With others I had only online relationships. And there are some people I consider mentors with whom I have never had direct contact. Learn how to find the people who can help you learn and reach your goals.
]]></description>
</item>
<item>
<title>Google Alerts as a Research Tool</title>
<link>http://EzineArticles.com/110662</link>
<guid>http://EzineArticles.com/110662</guid>
<pubDate>Sat, 10 Dec 2005 08:44:33 -0600</pubDate>
<description><![CDATA[Want to know what is being said about you, your business, or your competitors? Google offers a free service to keep you informed.]]></description>
</item>
<item>
<title>Motivating Yourself with Deadlines</title>
<link>http://EzineArticles.com/110650</link>
<guid>http://EzineArticles.com/110650</guid>
<pubDate>Sat, 10 Dec 2005 08:32:29 -0600</pubDate>
<description><![CDATA[Do you have trouble starting (or finishing) projects? Set a deadline, then hold yourself accountable by involving others.]]></description>
</item>
<item>
<title>Marketing Resolutions for the New Year</title>
<link>http://EzineArticles.com/110669</link>
<guid>http://EzineArticles.com/110669</guid>
<pubDate>Sat, 10 Dec 2005 08:31:35 -0600</pubDate>
<description><![CDATA[It's that time again, when we make our New Year's resolutions. Of course, many people make ambitious resolutions every year, and then fail to follow through. Here is how you can make resolutions to create positive marketing habits, and make those habits stick. 

]]></description>
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<item>
<title>Saying No to Customers</title>
<link>http://EzineArticles.com/110666</link>
<guid>http://EzineArticles.com/110666</guid>
<pubDate>Sat, 10 Dec 2005 08:18:34 -0600</pubDate>
<description><![CDATA[Is it ever a good idea to talk a customer out of buying something?]]></description>
</item>
<item>
<title>Marketing in Your Sleep</title>
<link>http://EzineArticles.com/110510</link>
<guid>http://EzineArticles.com/110510</guid>
<pubDate>Sat, 10 Dec 2005 07:58:37 -0600</pubDate>
<description><![CDATA[My favorite way to market is to do something once that keeps marketing for me again and again. It is like sending sales reps out to work for you--but in many cases, you can get these sales reps to work for you at no cost. Here are some ideas to get you started. ]]></description>
</item>
<item>
<title>Viral Marketing Made Easy</title>
<link>http://EzineArticles.com/110517</link>
<guid>http://EzineArticles.com/110517</guid>
<pubDate>Sat, 10 Dec 2005 07:56:38 -0600</pubDate>
<description><![CDATA[You may have heard about "viral marketing," but perhaps you are not sure exactly what it is. This article includes examples of effective viral marketing strategies, and how you can use viral marketing to attract more customers to your Web site.]]></description>
</item>
<item>
<title>Repurposing Content</title>
<link>http://EzineArticles.com/110568</link>
<guid>http://EzineArticles.com/110568</guid>
<pubDate>Sat, 10 Dec 2005 07:14:57 -0600</pubDate>
<description><![CDATA[Repurposing content means taking intellectual property you have created and using it in another way. For example, turning a book into an audio program, or excerpting parts of the book into articles. Repurposing content can help you reach a brand new audience with your ideas, and increase your profits by meeting the needs of people with different learning styles.]]></description>
</item>
<item>
<title>eBay Feedback and Customer Confidence</title>
<link>http://EzineArticles.com/110532</link>
<guid>http://EzineArticles.com/110532</guid>
<pubDate>Sat, 10 Dec 2005 07:02:44 -0600</pubDate>
<description><![CDATA[eBay feedback scores tell customers about the experiences of other eBay members. However, your eBay feedback rating can have an impact far beyond eBay.]]></description>
</item>
<item>
<title>Get Mystery Shopper Jobs by Making Your Applications Great</title>
<link>http://EzineArticles.com/86752</link>
<guid>http://EzineArticles.com/86752</guid>
<pubDate>Tue, 25 Oct 2005 21:30:49 -0500</pubDate>
<description><![CDATA[You can get mystery shopper jobs without paying a fee by applying directly to mystery shopping companies.  Make your application the best it can be with these tips.]]></description>
</item>
<item>
<title>Mystery Shopping - Frequently Asked Questions</title>
<link>http://EzineArticles.com/70619</link>
<guid>http://EzineArticles.com/70619</guid>
<pubDate>Mon, 12 Sep 2005 09:29:46 -0500</pubDate>
<description><![CDATA[You have been hearing a lot about mystery shopping... so what's the deal? Can you really get paid to shop? Mystery shopping is a real way to make extra money in your spare time. Learn what mystery shopping is, what you can expect as a professional shopper, and how to avoid getting scammed.]]></description>
</item>
<item>
<title>Virtual Assistants: What Can They Do for You?</title>
<link>http://EzineArticles.com/68643</link>
<guid>http://EzineArticles.com/68643</guid>
<pubDate>Tue, 06 Sep 2005 20:18:17 -0500</pubDate>
<description><![CDATA[Are you using your time as effectively as you could? If you are handling routine tasks instead of marketing or providing services to customers, you are leaving profits on the table. A Virtual Assistant (VA) may be just what you need.]]></description>
</item>
<item>
<title>Sell More Books on Amazon</title>
<link>http://EzineArticles.com/60885</link>
<guid>http://EzineArticles.com/60885</guid>
<pubDate>Tue, 16 Aug 2005 21:13:30 -0500</pubDate>
<description><![CDATA[Discover free promotional opportunities on Amazon.com and sell more copies of your books. Use the tools Amazon.com provides to bring book buyers to your page and sell more books.]]></description>
</item>
<item>
<title>100% of Nothing</title>
<link>http://EzineArticles.com/23707</link>
<guid>http://EzineArticles.com/23707</guid>
<pubDate>Sun, 27 Mar 2005 20:39:05 -0600</pubDate>
<description><![CDATA[How much is it worth to you to get new business sent your way? Would you pay 10% of the revenue generated? 20%? More? Or are you one of the people who believe it is better to have 100% of nothing?]]></description>
</item>
<item>
<title>Be in the Trade Publications Your Customers Read</title>
<link>http://EzineArticles.com/23706</link>
<guid>http://EzineArticles.com/23706</guid>
<pubDate>Sun, 27 Mar 2005 20:24:17 -0600</pubDate>
<description><![CDATA[Exposure in industry magazines and newsletters can lead directly to new business. Get in front of new clients with articles, letters to the editor and more.]]></description>
</item>
<item>
<title>Do You Want Fries With That? - Using Suggestive Selling to Increase Your Sales</title>
<link>http://EzineArticles.com/23709</link>
<guid>http://EzineArticles.com/23709</guid>
<pubDate>Sun, 27 Mar 2005 20:05:20 -0600</pubDate>
<description><![CDATA[We all expect the order taker at the burger joint to suggest additional items, but suggestive selling can build your business, too. Learn how to use upselling techniques to increase your profits even without gaining new customers.]]></description>
</item>
<item>
<title>Will Speak for Food - Using Free Speeches to Attract Customers</title>
<link>http://EzineArticles.com/5239</link>
<guid>http://EzineArticles.com/5239</guid>
<pubDate>Fri, 05 Nov 2004 11:32:49 -0600</pubDate>
<description><![CDATA[If you want to get in front of prospective customers, and be viewed as an expert in your industry, become a speaker. Being at the front of the room gives you credibility. And you might be surprised how easy it is to get to the front of the room.]]></description>
</item>
<item>
<title>Too Many Choices - Don't Confuse Your Customers</title>
<link>http://EzineArticles.com/5238</link>
<guid>http://EzineArticles.com/5238</guid>
<pubDate>Fri, 05 Nov 2004 11:28:50 -0600</pubDate>
<description><![CDATA[Conventional wisdom is that the more choices customers have, the more likely they will buy. However, often having lots of choices just confuses customers and they don't buy anything.]]></description>
</item>
<item>
<title>Build Customer Loyalty by Promoting Your Customers</title>
<link>http://EzineArticles.com/5237</link>
<guid>http://EzineArticles.com/5237</guid>
<pubDate>Fri, 05 Nov 2004 11:08:49 -0600</pubDate>
<description><![CDATA[Do you want to attract new customers while building greater loyalty among your current customers? Include your customers in your marketing and promotions. ]]></description>
</item>
<item>
<title>Not Another Calendar! - Choose Advertising Specialties That Sell</title>
<link>http://EzineArticles.com/5126</link>
<guid>http://EzineArticles.com/5126</guid>
<pubDate>Tue, 02 Nov 2004 02:58:51 -0600</pubDate>
<description><![CDATA[Advertising specialties can put your name in front of prospective customers and keep it there. Your name will be on their minds and in front of their faces when they decide to buy. But too often, advertising specialties don't work the way you expected them to. Find out how to make the best use of them]]></description>
</item>
<item>
<title>Get Your Mailing Noticed - Seven Tips for Effective Direct Mail Pieces</title>
<link>http://EzineArticles.com/5130</link>
<guid>http://EzineArticles.com/5130</guid>
<pubDate>Tue, 02 Nov 2004 02:54:56 -0600</pubDate>
<description><![CDATA[Some people believe that email has made "snail mail" communications obsolete, but that is certainly not true. Make your mailings interesting and attractive (and target the right audience), and you will discover how effective mail can be. ]]></description>
</item>
<item>
<title>Prove It! - Give Your Marketing and Advertising More Credibility</title>
<link>http://EzineArticles.com/5124</link>
<guid>http://EzineArticles.com/5124</guid>
<pubDate>Tue, 02 Nov 2004 02:52:52 -0600</pubDate>
<description><![CDATA[Your marketing and advertising won't be effective if potential customers don't believe your claims. So how can you prove your that you can do what you say you can? ]]></description>
</item>
<item>
<title>Customers Are Like Vampires</title>
<link>http://EzineArticles.com/5136</link>
<guid>http://EzineArticles.com/5136</guid>
<pubDate>Tue, 02 Nov 2004 02:36:58 -0600</pubDate>
<description><![CDATA[No, customers aren't bloodsuckers (well, maybe a few are!) and they don't come out only at night. But if you believe the legends about vampires, they do have one important thing in common with your customers . . .]]></description>
</item>
<item>
<title>Speaking Effectively to Get Your Message Across</title>
<link>http://EzineArticles.com/5127</link>
<guid>http://EzineArticles.com/5127</guid>
<pubDate>Tue, 02 Nov 2004 02:31:53 -0600</pubDate>
<description><![CDATA[Do you know how you sound to others? Record yourself speaking in different circumstances to learn how you can speak more effectively. Check yourself for these common communication mistakes.
]]></description>
</item>
<item>
<title>Power Pricing - Getting the Right Price for Your Products and Services</title>
<link>http://EzineArticles.com/5131</link>
<guid>http://EzineArticles.com/5131</guid>
<pubDate>Tue, 02 Nov 2004 02:25:57 -0600</pubDate>
<description><![CDATA[Discover how you can charge higher prices than your competitors--and have customers happy to pay those higher prices.
]]></description>
</item>
<item>
<title>Make Your Web Site Stand Out</title>
<link>http://EzineArticles.com/5128</link>
<guid>http://EzineArticles.com/5128</guid>
<pubDate>Tue, 02 Nov 2004 02:14:54 -0600</pubDate>
<description><![CDATA[Two simple ways to make your web site stand out when bookmarked by visitors.]]></description>
</item>
<item>
<title>E-Mail Media Releases</title>
<link>http://EzineArticles.com/5129</link>
<guid>http://EzineArticles.com/5129</guid>
<pubDate>Tue, 02 Nov 2004 02:13:56 -0600</pubDate>
<description><![CDATA[Media love to receive news via e-mailed press releases. This article includes eight great tips on getting your release to the right people, getting it read, and getting free publicity.]]></description>
</item>
<item>
<title>Setting the Right Price</title>
<link>http://EzineArticles.com/5132</link>
<guid>http://EzineArticles.com/5132</guid>
<pubDate>Tue, 02 Nov 2004 02:07:58 -0600</pubDate>
<description><![CDATA[You don't have to have the lowest price to attract customers. In fact, underpricing can cost you customers. Attract the customers you want by pricing to reflect the value you provide.]]></description>
</item>
<item>
<title>How to Give a Speech Without Dying</title>
<link>http://EzineArticles.com/5133</link>
<guid>http://EzineArticles.com/5133</guid>
<pubDate>Tue, 02 Nov 2004 02:07:51 -0600</pubDate>
<description><![CDATA[Two of the top fears of most people are dying and giving a speech. In fact, there is so much fear of public speaking, you might think that people regularly die while giving speeches. Fortunately, that is not the case. Here are some tips that will help you overcome your fears and give a great speech.]]></description>
</item>
<item>
<title>What is Mystery Shopping, and Can You Really Get Paid to Shop?</title>
<link>http://EzineArticles.com/5105</link>
<guid>http://EzineArticles.com/5105</guid>
<pubDate>Mon, 01 Nov 2004 10:44:54 -0600</pubDate>
<description><![CDATA[Mystery shoppers visit businesses "disguised as normal customers," and do the things other customers do--ask questions, make a purchase, make a return--but with a twist. These undercover customers evaluate the businesses get paid to shop in their favorite stores, eat in their favorite restaurants and more.]]></description>
</item>
<item>
<title>&quot;Let the Intern Do It&quot; - Affordable Help for Your Business</title>
<link>http://EzineArticles.com/5106</link>
<guid>http://EzineArticles.com/5106</guid>
<pubDate>Mon, 01 Nov 2004 10:42:53 -0600</pubDate>
<description><![CDATA[Do you have more projects than time? Help might be as close as your nearest college. Many have intern programs, where students complete tasks for businesses as part of their studies. ]]></description>
</item>
<item>
<title>Teaching Classes and Workshops For Profit and to Build Your Expert Reputation</title>
<link>http://EzineArticles.com/4993</link>
<guid>http://EzineArticles.com/4993</guid>
<pubDate>Sat, 30 Oct 2004 01:54:37 -0500</pubDate>
<description><![CDATA[Want to make money while you're building your credibility and being exposed to hundreds of thousands of potential clients? Teach continuing education classes and seminars. You don't need a degree or teacher certification, just helpful knowledge to share with others. ]]></description>
</item>
<item>
<title>15-Minute Marketing: Lots of Results in Little Time</title>
<link>http://EzineArticles.com/4988</link>
<guid>http://EzineArticles.com/4988</guid>
<pubDate>Fri, 29 Oct 2004 16:49:03 -0500</pubDate>
<description><![CDATA[Do you think you don't have enough time to market? Here's a solution that can help you get started on marketing, or any other task you've been putting off.]]></description>
</item>
<item>
<title>It's the Headline, Stupid! - Writing Powerful Headlines</title>
<link>http://EzineArticles.com/4992</link>
<guid>http://EzineArticles.com/4992</guid>
<pubDate>Fri, 29 Oct 2004 16:46:06 -0500</pubDate>
<description><![CDATA[You are competing with a lot of others to get the attention of potential readers and customers, and you have only a few seconds to grab them.  By using the tips and techniques here, you can stand out from the crowd with dynamite headlines.]]></description>
</item>
<item>
<title>The 10-Second Brag(tm) and How to Use It To Get More Customers</title>
<link>http://EzineArticles.com/4990</link>
<guid>http://EzineArticles.com/4990</guid>
<pubDate>Fri, 29 Oct 2004 16:37:05 -0500</pubDate>
<description><![CDATA[When you meet someone, you have only a few seconds to get their attention and make a strong impression. The 10-Second Brag(TM) can do that for you. ]]></description>
</item>
<item>
<title>Creating Powerful Names for Products, Services, and Your Business</title>
<link>http://EzineArticles.com/4995</link>
<guid>http://EzineArticles.com/4995</guid>
<pubDate>Fri, 29 Oct 2004 16:25:08 -0500</pubDate>
<description><![CDATA[Do you have a hard time coming up with names? The name of your business is important--it's one of the first things potential customers know about it. And having unique names for each of your products and services can be a powerful selling tool. Learn how to create names that will grab attention.]]></description>
</item>
<item>
<title>Making Networking Work</title>
<link>http://EzineArticles.com/4994</link>
<guid>http://EzineArticles.com/4994</guid>
<pubDate>Fri, 29 Oct 2004 16:25:07 -0500</pubDate>
<description><![CDATA[Networking is still one of the best ways to get new customers, and maintain relationships with existing customers. But you have to do it effectively. ]]></description>
</item>
<item>
<title>Perfekt!</title>
<link>http://EzineArticles.com/4989</link>
<guid>http://EzineArticles.com/4989</guid>
<pubDate>Fri, 29 Oct 2004 16:21:04 -0500</pubDate>
<description><![CDATA[Do you do everything yourself because no one else can do it as well as you can? Do you believe that everything you do has to be absolutely perfect? Although striving for excellence is a good thing to do, demanding perfection in everything you do can simply be a way to delay taking action. ]]></description>
</item>
<item>
<title>Getting Free Publicity with Radio Interviews</title>
<link>http://EzineArticles.com/4991</link>
<guid>http://EzineArticles.com/4991</guid>
<pubDate>Fri, 29 Oct 2004 16:12:06 -0500</pubDate>
<description><![CDATA[Radio programs offer a great way to get publicity. Getting on radio can be as simple as targeting the stations or programs that seem to be a good fit for your topic (or finding a way to slant your topic to fit).]]></description>
</item>
<item>
<title>How Storytelling Can Grow Your Business</title>
<link>http://EzineArticles.com/4956</link>
<guid>http://EzineArticles.com/4956</guid>
<pubDate>Thu, 28 Oct 2004 08:56:07 -0500</pubDate>
<description><![CDATA[What can stories do for you and your business? Stories can educate customers about a need they have and how you fill it, subtly demonstrate your expertise, create empathy, suggest new uses for your products, train new customers and employees, and motivate listeners to take action.
]]></description>
</item>
<item>
<title>Wow! Is That ME? - Creating a Powerful One-Page Bio</title>
<link>http://EzineArticles.com/4955</link>
<guid>http://EzineArticles.com/4955</guid>
<pubDate>Thu, 28 Oct 2004 08:55:06 -0500</pubDate>
<description><![CDATA[Your bio is an important part of how you present yourself to potential clients. A bio sheet is a one page description of who you are--your background and achievements. You may include it in your media kit, in proposals to clients, and anywhere you want to establish your credibility and expert reputation. ]]></description>
</item>
<item>
<title>Hello, My Name Is . . . What Your Name Tag Says About You</title>
<link>http://EzineArticles.com/4881</link>
<guid>http://EzineArticles.com/4881</guid>
<pubDate>Thu, 28 Oct 2004 08:26:03 -0500</pubDate>
<description><![CDATA[When you attend networking functions, what kind of name tag do you wear? One of those sticky things you scrawled your name on, or something a bit more sophisticated? For just a few cents to a few dollars, you can have a classy, customized name tag that will draw attention and comments and help you make the most of every networking opportunity.	]]></description>
</item>
<item>
<title>Have Fun, Make Money - Get Paid to Do What You Love</title>
<link>http://EzineArticles.com/4953</link>
<guid>http://EzineArticles.com/4953</guid>
<pubDate>Thu, 28 Oct 2004 08:14:02 -0500</pubDate>
<description><![CDATA[Get paid to shop, drive, talk--even be in the movies! A little creativity can go a long way toward helping you make money doing things you enjoy. Take a look at some of the suggestions here, then think about ways you can get paid to do what you love to do. ]]></description>
</item>
<item>
<title>Every Day's a Holiday!</title>
<link>http://EzineArticles.com/4954</link>
<guid>http://EzineArticles.com/4954</guid>
<pubDate>Thu, 28 Oct 2004 08:13:05 -0500</pubDate>
<description><![CDATA[Creating a holiday is a great way to get attention. You may get interviewed on television or radio, or information about you and your holiday may appear in newspapers and magazines and on web sites. I have appeared on radio from coast to coast to talk about my holidays, such as "Get Paid to Shop Week," "Take Charge of Change Week," and "Someday."
]]></description>
</item>
<item>
<title>Publicity Tips from the Pros</title>
<link>http://EzineArticles.com/4871</link>
<guid>http://EzineArticles.com/4871</guid>
<pubDate>Thu, 28 Oct 2004 08:11:01 -0500</pubDate>
<description><![CDATA[If you want to know the best way to approach the media, get advice directly from the source: the editors, producers and journalists who choose the stories that get publicity. Here are some of the best tips I've gotten from media representatives about getting your story in the news.]]></description>
</item>
<item>
<title>How to Write Press Releases That Work And Get Free Publicity</title>
<link>http://EzineArticles.com/4872</link>
<guid>http://EzineArticles.com/4872</guid>
<pubDate>Thu, 28 Oct 2004 07:42:59 -0500</pubDate>
<description><![CDATA[Anyone can learn to write press releases. It just takes a little knowledge and a lot of practice. The tips in this article will teach you what you need to know to effectively pitch your story to the media.]]></description>
</item>
<item>
<title>Driving Customers to You - Your Car as a Marketing Vehicle</title>
<link>http://EzineArticles.com/4861</link>
<guid>http://EzineArticles.com/4861</guid>
<pubDate>Thu, 28 Oct 2004 07:24:51 -0500</pubDate>
<description><![CDATA[You can turn your vehicle into a rolling advertisement. Costs start at just a few dollars, and you can put your business name, slogan, phone number and web site URL in front of thousands of potential customers while you are driving along the freeway, stuck in traffic or even while you are parked. ]]></description>
</item>
<item>
<title>Make Big Profits from Small Booklets</title>
<link>http://EzineArticles.com/4859</link>
<guid>http://EzineArticles.com/4859</guid>
<pubDate>Wed, 27 Oct 2004 20:20:18 -0500</pubDate>
<description><![CDATA[Want to get published fast? Write a booklet. Within days you can be a published author. Booklets can create a fast and easy income stream for writers, speakers, consultants and others.]]></description>
</item>
<item>
<title>Be the Customer: See Yourself as Your Customers Do</title>
<link>http://EzineArticles.com/4792</link>
<guid>http://EzineArticles.com/4792</guid>
<pubDate>Fri, 22 Oct 2004 09:16:56 -0500</pubDate>
<description><![CDATA[Learn how to use the secrets of mystery shoppers to discover how your business looks to your customers. Find out what you do well, and where you can improve so you can attract and retain more customers.]]></description>
</item>
<item>
<title>Shaking Your Money Tree: Seven Ways to Make Quick Cash</title>
<link>http://EzineArticles.com/4765</link>
<guid>http://EzineArticles.com/4765</guid>
<pubDate>Thu, 21 Oct 2004 15:54:00 -0500</pubDate>
<description><![CDATA[Does your business have a money tree you can shake when a little extra cash is needed? Learn seven quick, easy and powerful ways to generate more sales, grow your business and make more money now.]]></description>
</item>
<item>
<title>Oprah! How to Appear on The Oprah Winfrey Show</title>
<link>http://EzineArticles.com/4789</link>
<guid>http://EzineArticles.com/4789</guid>
<pubDate>Thu, 21 Oct 2004 14:24:58 -0500</pubDate>
<description><![CDATA[Want to know how you can be on The Oprah Winfrey Show? It is the dream of many authors, experts and others to sit next to Oprah and get the ultimate in national publicity. Learn how to pitch your story and get invited to Chicago.]]></description>
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