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<title>Jim Degerstrom - EzineArticles Expert Author</title>
<link>http://EzineArticles.com/expert/Jim_Degerstrom</link>
<pubDate>Wed, 15 Feb 2012 10:16:55 -0600</pubDate>
<image><title>Jim Degerstrom - EzineArticles Expert Author</title>
<link>http://EzineArticles.com/expert/Jim_Degerstrom</link>
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<copyright>Copyright 2012 EzineArticles.com - All Rights Reserved.</copyright>
<description><![CDATA[Jim Degerstrom offers small business advice based on 30 years in management, sales, and marketing, including President or General Manager of small companies in 5 states. He is proficient in cms web design and graphic art design, and runs his online Small Business Resource Center at jimdegerstrom.com from Kissimmee FL USA. All services are fully custom and original work for a unique corporate market identity. In addition, pricing is modest by comparison based on sole proprietor status with very low overhead. Besides custom cms website designs as a sole proprietor, Jim collaborates with his son, Roger Degerstrom, offering custom cms ... ]]></description>
<lastBuildDate>Thu, 22 Jul 2010 14:25:07 -0500</lastBuildDate>
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<item>
<title>Great First Impression With Email</title>
<link>http://EzineArticles.com/4713213</link>
<guid>http://EzineArticles.com/4713213</guid>
<pubDate>Thu, 22 Jul 2010 14:25:07 -0500</pubDate>
<description><![CDATA[When a person selects an email link on your commercial website to make an inquiry, the reply should be from an email address that matches your www domain. Besides having a web design that creates a sense of trust, that matching email shows sophistication, too.]]></description>
</item>
<item>
<title>Golden Rule Writing For the Web</title>
<link>http://EzineArticles.com/4552103</link>
<guid>http://EzineArticles.com/4552103</guid>
<pubDate>Fri, 25 Jun 2010 15:02:52 -0500</pubDate>
<description><![CDATA[Crafting quality business letters is more formal than making an online presentation to convince a website visitor to take a closer look at what you offer. With visitors having 1000's if not millions of choices in Google search results, you have mere seconds to keep them on your website. This tutorial may help.]]></description>
</item>
<item>
<title>Danger Running Twitter on Autopilot</title>
<link>http://EzineArticles.com/3289151</link>
<guid>http://EzineArticles.com/3289151</guid>
<pubDate>Wed, 18 Nov 2009 21:28:11 -0600</pubDate>
<description><![CDATA[An effective Twitter strategy for brand awareness requires companies to interact with their followers, tweet with consistent frequency, and display human personality in their tweets. People want to see that personal touch in Twitter much like dealing with a real person and not a robot.]]></description>
</item>
<item>
<title>Custom CMS Web Design Budget</title>
<link>http://EzineArticles.com/3019071</link>
<guid>http://EzineArticles.com/3019071</guid>
<pubDate>Sun, 04 Oct 2009 21:51:05 -0500</pubDate>
<description><![CDATA[Consider our expert custom CMS web design budget tips when asking for a quote on a new custom CMS website or the redesign of an existing site. A custom CMS content management system is a good choice to keep down future costs because you or a staff member may manage new site content without technical skills or paying each time for changes.]]></description>
</item>
<item>
<title>Domain Registration Term and SEO</title>
<link>http://EzineArticles.com/2729945</link>
<guid>http://EzineArticles.com/2729945</guid>
<pubDate>Wed, 12 Aug 2009 07:51:14 -0500</pubDate>
<description><![CDATA[Should you take the advice of experts to register your new domain for at least two years or more? Search engine algorithms evolve constantly, and the value of your domain registration term and SEO, or search engine optimization, has changed. Website SEO strategy needs to be revised over time to be effective.]]></description>
</item>
<item>
<title>Writing Effective Content For Your Website</title>
<link>http://EzineArticles.com/2609709</link>
<guid>http://EzineArticles.com/2609709</guid>
<pubDate>Thu, 16 Jul 2009 09:01:59 -0500</pubDate>
<description><![CDATA[Website owners who offer a product or service have 5 seconds to capture the attention of site visitors. If you do not write effective website content to quickly communicate the benefits of what you do, your audience will bounce to the next website in their search results. This bounce rate is the opposite of stickiness. Is your website sticky? These tips on writing effective content for your website can certainly help.]]></description>
</item>
<item>
<title>Multimedia and Search Engine Optimization</title>
<link>http://EzineArticles.com/837727</link>
<guid>http://EzineArticles.com/837727</guid>
<pubDate>Mon, 19 Nov 2007 13:24:40 -0600</pubDate>
<description><![CDATA[Multimedia is content that cannot be viewed or rated by search engines, so if search engine optimization and driving traffic to your site is important, be careful with multimedia choices for your small business website design.]]></description>
</item>
<item>
<title>Small Business SEO Tips and Tricks</title>
<link>http://EzineArticles.com/813585</link>
<guid>http://EzineArticles.com/813585</guid>
<pubDate>Fri, 02 Nov 2007 16:55:01 -0500</pubDate>
<description><![CDATA[I believe that millions of websites set up and tweaked just to trick search engines are being caught and punished, and the PR scale in 2007 has shifted downward for quality site owners to fill in that void and redefine the PageRank range. Before getting into tips and tricks, here is some background information about SEO for small business owners.  ]]></description>
</item>
<item>
<title>Overcome Male Anxiety Approaching Retirement</title>
<link>http://EzineArticles.com/760358</link>
<guid>http://EzineArticles.com/760358</guid>
<pubDate>Tue, 02 Oct 2007 16:41:30 -0500</pubDate>
<description><![CDATA[As a man shifts gears and approaches retirement, it's time to get out of the house, interact socially with peers, and find an outlet to share your worldly expertise and lifelong lessons. For persons at or approaching retirement, the anxiety of their new freedom may be met with joy, or dread.]]></description>
</item>
<item>
<title>Google Crawlers and Stray Cats</title>
<link>http://EzineArticles.com/735947</link>
<guid>http://EzineArticles.com/735947</guid>
<pubDate>Wed, 19 Sep 2007 11:54:02 -0500</pubDate>
<description><![CDATA[Consider how many of your small business competitors have a blog.  The majority do not.  If you are a blogger, a weekly post could be the key advantage beating out the competition and attracting new prospects to your website.]]></description>
</item>
<item>
<title>Brand Name Turnkey Website Advice</title>
<link>http://EzineArticles.com/722275</link>
<guid>http://EzineArticles.com/722275</guid>
<pubDate>Tue, 11 Sep 2007 14:08:34 -0500</pubDate>
<description><![CDATA[Low cost cookie cutter website solutions may be practical for small business owners on a limited budget, yet having duplicate content that is just like 1000 other sites drastically impacts the value in seo, or search engine optimization.]]></description>
</item>
<item>
<title>Small Business Homepage Construction</title>
<link>http://EzineArticles.com/675225</link>
<guid>http://EzineArticles.com/675225</guid>
<pubDate>Tue, 07 Aug 2007 10:34:32 -0500</pubDate>
<description><![CDATA[Based on experience, here is some advice to assist small business website owners maximizing the relationship with their designer. Being prepared to discuss your expectations is more likely to result in a finished project where neither party resents the deal.]]></description>
</item>
<item>
<title>Out of Control WWW Domains</title>
<link>http://EzineArticles.com/664413</link>
<guid>http://EzineArticles.com/664413</guid>
<pubDate>Mon, 30 Jul 2007 11:32:45 -0500</pubDate>
<description><![CDATA[If a small business owner does not ask, or know to ask, some registrars will intentionally keep their name as the administrative contact on domains they acquire on behalf of clients thinking they have them locked up as a customer indefinitely.]]></description>
</item>
<item>
<title>Choosing Small Business Website Names</title>
<link>http://EzineArticles.com/636469</link>
<guid>http://EzineArticles.com/636469</guid>
<pubDate>Tue, 10 Jul 2007 13:45:36 -0500</pubDate>
<description><![CDATA[There's nothing wrong with getting the dot COM domain name you want, and then registering the other major extensions that are available for the same name.  If you are highly successful in your online venture, having the other extensions registered in your name prevents others from attempting to take advantage of your reputation by association.]]></description>
</item>
<item>
<title>Small Business Unique Sales Proposition</title>
<link>http://EzineArticles.com/621547</link>
<guid>http://EzineArticles.com/621547</guid>
<pubDate>Wed, 27 Jun 2007 11:13:00 -0500</pubDate>
<description><![CDATA[Knowing why you succeed based on customer feedback, and then utilizing this information in marketing materials, you will be able to attract more customers looking for the benefits that you offer.]]></description>
</item>
<item>
<title>Solve the Mystery of Lost Business</title>
<link>http://EzineArticles.com/600039</link>
<guid>http://EzineArticles.com/600039</guid>
<pubDate>Mon, 11 Jun 2007 11:57:50 -0500</pubDate>
<description><![CDATA[My sales tips and advice for small business owners when calling about proposals that are pending is assume the contract is open.  It must be because they didn't call you.  Be positive.  If your steps in the sales cycle are "hat in hand" then the confidence factor could be killing your efforts.]]></description>
</item>
<item>
<title>Small Business Blog Writing Tips</title>
<link>http://EzineArticles.com/569669</link>
<guid>http://EzineArticles.com/569669</guid>
<pubDate>Sat, 19 May 2007 16:10:45 -0500</pubDate>
<description><![CDATA[Compare physical exercise to writing posts for your small business blog, and each requires discipline.  Both are easy to avoid without feeling guilty, yet the benefits are certainly important to your health, personal and business.]]></description>
</item>
<item>
<title>Small Business Blog Integration Advice</title>
<link>http://EzineArticles.com/544385</link>
<guid>http://EzineArticles.com/544385</guid>
<pubDate>Sat, 28 Apr 2007 16:17:46 -0500</pubDate>
<description><![CDATA[Times have changed.  Small business blogs are a great opportunity to provide your customers advice, news, and reviews. The value a blog provides to small business owners is fresh content that you may easily add to your site.]]></description>
</item>
<item>
<title>Solutions to Stop Friendly Spam</title>
<link>http://EzineArticles.com/536555</link>
<guid>http://EzineArticles.com/536555</guid>
<pubDate>Sun, 22 Apr 2007 12:17:39 -0500</pubDate>
<description><![CDATA[Unwittingly many small business owners forward junk email without a second thought.  Did they really leave out "In God We Trust" on the new US one dollar coin?]]></description>
</item>
<item>
<title>Free Ad Supported Website Hosting</title>
<link>http://EzineArticles.com/513002</link>
<guid>http://EzineArticles.com/513002</guid>
<pubDate>Tue, 03 Apr 2007 14:03:27 -0500</pubDate>
<description><![CDATA[Small business owners are usually too busy running their day to day operations to learn about the best options for getting and keeping a website online.  Free ad supported website hosting is available, but the downside needs to be understood before you opt for free hosting.]]></description>
</item>
<item>
<title>Small Business Website Failures</title>
<link>http://EzineArticles.com/508718</link>
<guid>http://EzineArticles.com/508718</guid>
<pubDate>Fri, 30 Mar 2007 13:46:19 -0500</pubDate>
<description><![CDATA[Success online is more than just having a website.  Realistic expectations require knowledge of how the internet and search engines work.]]></description>
</item>
<item>
<title>Corporate Image And Print Strategy</title>
<link>http://EzineArticles.com/489287</link>
<guid>http://EzineArticles.com/489287</guid>
<pubDate>Thu, 15 Mar 2007 14:49:19 -0500</pubDate>
<description><![CDATA[Realistic goals for each of your printed marketing materials should be considered before trying to fit your company history on the back of a business card.  Keep in mind that your business card, post card or flyer, and trifold brochure each has a simple purpose.]]></description>
</item>
<item>
<title>Small Business Owner Sales Tips</title>
<link>http://EzineArticles.com/457882</link>
<guid>http://EzineArticles.com/457882</guid>
<pubDate>Sat, 17 Feb 2007 11:00:38 -0600</pubDate>
<description><![CDATA[You know the value of what you offer, so how do you convince a prospective customer?  Understanding the psychology of what happens during the sales process requires empathy.]]></description>
</item>
<item>
<title>Fight Against Phishing to Protect Your Reputation and Money</title>
<link>http://EzineArticles.com/402471</link>
<guid>http://EzineArticles.com/402471</guid>
<pubDate>Wed, 03 Jan 2007 05:20:19 -0600</pubDate>
<description><![CDATA[Crime never takes a vacation, and daily errors in judgment has cost countless people and small business owners in the USA time and money attempting to recover losses from stolen identity.]]></description>
</item>
<item>
<title>Another Turnkey Online Business Disaster Report</title>
<link>http://EzineArticles.com/356851</link>
<guid>http://EzineArticles.com/356851</guid>
<pubDate>Sun, 12 Nov 2006 21:44:48 -0600</pubDate>
<description><![CDATA[This is an excerpt from an emailed reply to a small business client who lost more than $10,000 making poor choices buying several online turnkey websites.  Read between the lines for important advice to help you avoid this costly mistake.]]></description>
</item>
<item>
<title>Internet Explorer 7 Browser and Small Business Websites</title>
<link>http://EzineArticles.com/333330</link>
<guid>http://EzineArticles.com/333330</guid>
<pubDate>Thu, 19 Oct 2006 20:52:35 -0500</pubDate>
<description><![CDATA[Small business owners may not have the time to study the latest trends in online browsers, and some changes may take them by surprise.  Misinformation abounds, so use caution when anyone makes statements comparing IE7 to Y2K.]]></description>
</item>
<item>
<title>Tips to Add Credibility to Your Web Directory Listings</title>
<link>http://EzineArticles.com/253721</link>
<guid>http://EzineArticles.com/253721</guid>
<pubDate>Thu, 27 Jul 2006 04:10:53 -0500</pubDate>
<description><![CDATA[Quality backlinks add value to search engine rankings; however each website directory has rules that you need to follow to avoid having your efforts backfire.]]></description>
</item>
<item>
<title>Tips Before Buying a Turnkey Online Business</title>
<link>http://EzineArticles.com/247471</link>
<guid>http://EzineArticles.com/247471</guid>
<pubDate>Thu, 20 Jul 2006 08:22:59 -0500</pubDate>
<description><![CDATA[Learn from the $10,000 mistakes in this true case study of dreams gone bad.  To get started, one company required payment of $2500 by EFT to transfer funds immediately from her bank account to theirs.  One year later, they renewed her site without any prior notice, and withdrew $2500 again.]]></description>
</item>
<item>
<title>Overcome Writer's Block to Create New Articles Faster</title>
<link>http://EzineArticles.com/239520</link>
<guid>http://EzineArticles.com/239520</guid>
<pubDate>Mon, 10 Jul 2006 08:09:35 -0500</pubDate>
<description><![CDATA[It's easy to come up with an idea-a-minute instead of spending late nights in tears with writer's block.]]></description>
</item>
<item>
<title>Evaluate Your Website Risk For Becoming Obsolete</title>
<link>http://EzineArticles.com/217698</link>
<guid>http://EzineArticles.com/217698</guid>
<pubDate>Mon, 19 Jun 2006 08:02:47 -0500</pubDate>
<description><![CDATA[Small business owners satisfied with the look of their commercial website may be in for a surprise, soon. Some designers have ignored advice from the Worldwide Web Consortium, W3C, the international authority establishing standards for code to create web sites. There are new reasons to reconsider the W3C recommendations.]]></description>
</item>
<item>
<title>My 5 Second Rule for Small Business Owners</title>
<link>http://EzineArticles.com/214255</link>
<guid>http://EzineArticles.com/214255</guid>
<pubDate>Fri, 09 Jun 2006 07:58:38 -0500</pubDate>
<description><![CDATA[Advice for introducing your product or service in person or online]]></description>
</item>
<item>
<title>Why You Need to Visit WhoIs</title>
<link>http://EzineArticles.com/211168</link>
<guid>http://EzineArticles.com/211168</guid>
<pubDate>Tue, 06 Jun 2006 15:30:53 -0500</pubDate>
<description><![CDATA[An incredible number of web sites disappear every year, and not intentionally]]></description>
</item>
<item>
<title>Case Study: An eBook Online Business Plan</title>
<link>http://EzineArticles.com/209002</link>
<guid>http://EzineArticles.com/209002</guid>
<pubDate>Fri, 02 Jun 2006 15:52:34 -0500</pubDate>
<description><![CDATA[How to avoid mistakes on your way to being an eBook mogul]]></description>
</item>
<item>
<title>Press Release System for Free Advertising</title>
<link>http://EzineArticles.com/208998</link>
<guid>http://EzineArticles.com/208998</guid>
<pubDate>Fri, 02 Jun 2006 15:44:32 -0500</pubDate>
<description><![CDATA[Get your small business featured in big time publications]]></description>
</item>
<item>
<title>Protecting Your Corporate Image and Market Identity</title>
<link>http://EzineArticles.com/205121</link>
<guid>http://EzineArticles.com/205121</guid>
<pubDate>Fri, 26 May 2006 16:59:27 -0500</pubDate>
<description><![CDATA[Advice for presenting your logo consistently in your marketing materials for enhanced credibility]]></description>
</item>
<item>
<title>8 Important Elements for Small Business Web Sites</title>
<link>http://EzineArticles.com/205128</link>
<guid>http://EzineArticles.com/205128</guid>
<pubDate>Fri, 26 May 2006 16:00:30 -0500</pubDate>
<description><![CDATA[Advice for small business owners to review and evaluate their web design.]]></description>
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