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<title>Marie-Claire Ross - EzineArticles Expert Author</title>
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<pubDate>Wed, 15 Feb 2012 11:26:45 -0600</pubDate>
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<description><![CDATA[Marie-Claire Ross is the Director of Digicast Productions, a company that produces workplace training packages centred around engaging training videos.

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<title>How to Reward Staff for Better Safety Performance</title>
<link>http://EzineArticles.com/6865007</link>
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<pubDate>Tue, 07 Feb 2012 20:21:54 -0600</pubDate>
<description><![CDATA[Safety professionals know that if you reward staff with a gift card that safety performance will only improve while the gift card is on offer. Find out how to provide safety rewards that have a more long term effect.]]></description>
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<item>
<title>How to Launch a New Safety Initiative</title>
<link>http://EzineArticles.com/6577193</link>
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<pubDate>Fri, 23 Sep 2011 09:21:51 -0500</pubDate>
<description><![CDATA[Promoting a new safety campaign to workers can often be difficult. Humans are wired to resist change, but with the right techniques you can convince staff about the need to embrace a new safety program and get them to take action.]]></description>
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<title>How to Improve Company Inductions</title>
<link>http://EzineArticles.com/5368173</link>
<guid>http://EzineArticles.com/5368173</guid>
<pubDate>Mon, 15 Nov 2010 12:49:22 -0600</pubDate>
<description><![CDATA[First impressions aren't easy to erase. Discover the high cost of poor induction training and how to restructure your induction training process for maximum effect.]]></description>
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<item>
<title>How to Communicate Workplace Safety Messages</title>
<link>http://EzineArticles.com/5201121</link>
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<pubDate>Fri, 15 Oct 2010 14:44:06 -0500</pubDate>
<description><![CDATA[Getting safety training messages to stick can be tricky. Discover the key factors behind successful workplace safety communication and how to implement them.]]></description>
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<item>
<title>Demonstration Videos - The Marketing Secret of Successful Marketers</title>
<link>http://EzineArticles.com/3908038</link>
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<pubDate>Thu, 11 Mar 2010 16:32:39 -0600</pubDate>
<description><![CDATA[Many businesses like to launch new products or services by sending written material out to the press and potential customers. In this time poor age, getting your messages across through video can be far more effective. Find out what sort of companies are using demonstration videos for great results.]]></description>
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<title>7 Reasons For Retailers to Use In-Store Video</title>
<link>http://EzineArticles.com/3432303</link>
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<pubDate>Thu, 11 Mar 2010 14:27:58 -0600</pubDate>
<description><![CDATA[Given that 75% of buying decisions are made once a shopper is in the store, it is understandable how interacting with the customer at the point of sale can dramatically increase sales. This looks at the seven key reasons why savvy retailers need to consider an in-store video network.]]></description>
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<title>How to Evaluate the Effectiveness of a Training Video</title>
<link>http://EzineArticles.com/2906683</link>
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<pubDate>Sun, 13 Sep 2009 07:28:33 -0500</pubDate>
<description><![CDATA[Does your company need a credible training video produced for your staff or even customers? Find out how to evaluate training videos, in order to produce training or induction videos that will improve productivity and reduce training costs.]]></description>
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<item>
<title>How to Make Your Staff Inductions and Refreshers More Effective</title>
<link>http://EzineArticles.com/2431401</link>
<guid>http://EzineArticles.com/2431401</guid>
<pubDate>Fri, 05 Jun 2009 08:05:47 -0500</pubDate>
<description><![CDATA[Providing consistent and engaging induction materials for new employees and contractors is a challenge. Find out a proven way to get your staff to embrace your company vision and values, while on-boarding them quickly and effectively from the get go.]]></description>
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<item>
<title>How to Make the Best Training Video For Your Company</title>
<link>http://EzineArticles.com/761702</link>
<guid>http://EzineArticles.com/761702</guid>
<pubDate>Wed, 03 Oct 2007 16:55:12 -0500</pubDate>
<description><![CDATA[Have you been asked to produce a training video for your company?  Find out what steps to take in order to get the best training video produced for your organisation.]]></description>
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<title>How In-Store Video Is Lifting Retail Sales</title>
<link>http://EzineArticles.com/337603</link>
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<pubDate>Wed, 25 Oct 2006 14:38:06 -0500</pubDate>
<description><![CDATA[The future of advertising is about communicating to your customer at the place of purchase.  In-store video is sweeping through Europe and the UK, as retailers begin to realise the impact advertising has to purchasers in the actual store.  Benefits include reducing store clutter, increased sales, an extra revenue stream and improved brand awareness.]]></description>
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<title>Six Tips on Making a Successful Training Video</title>
<link>http://EzineArticles.com/152725</link>
<guid>http://EzineArticles.com/152725</guid>
<pubDate>Mon, 27 Feb 2006 06:06:00 -0600</pubDate>
<description><![CDATA[Many companies choose to custom make their own training video, but fail to realise that this does not mean that their viewers will necessarily learn from it.  This article gives six great tips on how to make a training video that gets watched and the messages absorbed.]]></description>
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<title>Creating Event Magic through Planned Video Production</title>
<link>http://EzineArticles.com/60134</link>
<guid>http://EzineArticles.com/60134</guid>
<pubDate>Mon, 15 Aug 2005 05:42:58 -0500</pubDate>
<description><![CDATA[For all of those over-worked corporate events planners out there, this article details the best way to produce an attention-grabbing video for your next event.]]></description>
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<title>Trade Show Videos Need to be Planned</title>
<link>http://EzineArticles.com/54978</link>
<guid>http://EzineArticles.com/54978</guid>
<pubDate>Fri, 29 Jul 2005 05:36:49 -0500</pubDate>
<description><![CDATA[So you are exhibiting at a trade show and you want to show everyone your latest marketing video?  Trade show videos are a specialised promotional tool and need to be created with the right objective in mind.  We take a look at the creating the right strategy for showing your video at a trade show.]]></description>
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<title>How Video Production can be used in PR</title>
<link>http://EzineArticles.com/54071</link>
<guid>http://EzineArticles.com/54071</guid>
<pubDate>Tue, 26 Jul 2005 05:19:19 -0500</pubDate>
<description><![CDATA[This article looks at some of the ways video production can be used in public relations to provide effective communication.  It contains some examples of PR projects and bonus tips.]]></description>
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<title>Seven Tips on Making a Successful Video Production</title>
<link>http://EzineArticles.com/34653</link>
<guid>http://EzineArticles.com/34653</guid>
<pubDate>Mon, 09 May 2005 05:25:58 -0500</pubDate>
<description><![CDATA[Do you need to get a marketing or training video made, but have no idea how to go about it the right way?  This article gives tips on the important things you need to think about before commissioning a video production house.]]></description>
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<item>
<title>How to Star in Your Own Promotional Video</title>
<link>http://EzineArticles.com/34654</link>
<guid>http://EzineArticles.com/34654</guid>
<pubDate>Mon, 09 May 2005 05:01:59 -0500</pubDate>
<description><![CDATA[Do you have to talk in front of a camera to promote your company?  This article gives you tips and tricks on making your speaking role a success.]]></description>
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<title>Interview with a &quot;Video Virgin&quot;</title>
<link>http://EzineArticles.com/20395</link>
<guid>http://EzineArticles.com/20395</guid>
<pubDate>Fri, 11 Mar 2005 12:00:00 -0600</pubDate>
<description><![CDATA[Shani Alexander is the founder of Relocations Made Easy (www.relocations-made-easy.com) which produces an interactive website and CDROM tool that advises people on how to make a stress free relocatio...]]></description>
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<title>The Secret to Good Writing</title>
<link>http://EzineArticles.com/14940</link>
<guid>http://EzineArticles.com/14940</guid>
<pubDate>Sat, 19 Feb 2005 09:47:12 -0600</pubDate>
<description><![CDATA[We've all been taught that writing well means using big words and complicated sentences.  In this article, we look at the right way to talk to a business audience.]]></description>
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<title>What My Neighbour's Cat taught me About Communication</title>
<link>http://EzineArticles.com/14957</link>
<guid>http://EzineArticles.com/14957</guid>
<pubDate>Sat, 19 Feb 2005 09:45:14 -0600</pubDate>
<description><![CDATA[An interesting approach on how we can improve our communication by investigating the simple, but effective communication style of a clever cat.]]></description>
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<title>How to Successfully Promote your Business to an International Audience</title>
<link>http://EzineArticles.com/14954</link>
<guid>http://EzineArticles.com/14954</guid>
<pubDate>Sat, 19 Feb 2005 09:38:13 -0600</pubDate>
<description><![CDATA[Exporting can be a difficult area to break into.  This article looks at an effective way to grab the interest of international buyers.]]></description>
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<title>The Nine Warning Signs that You Need a Sales Video</title>
<link>http://EzineArticles.com/14969</link>
<guid>http://EzineArticles.com/14969</guid>
<pubDate>Sat, 19 Feb 2005 09:18:15 -0600</pubDate>
<description><![CDATA[Many companies overlook using a marketing video for their company.  This article gives 9 warning signs that a company is in need of video production to promote themselves.]]></description>
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<title>Six Marketing Tips for Trade Show Success</title>
<link>http://EzineArticles.com/14945</link>
<guid>http://EzineArticles.com/14945</guid>
<pubDate>Sat, 19 Feb 2005 09:12:13 -0600</pubDate>
<description><![CDATA[Trade shows are a very effective way to grow your business, but can be a costly exercise.  Make sure you make the most of being at a trade show by implementing these six important marketing tips.]]></description>
</item>
<item>
<title>How Video can be used Effectively Online</title>
<link>http://EzineArticles.com/14941</link>
<guid>http://EzineArticles.com/14941</guid>
<pubDate>Sat, 19 Feb 2005 09:08:10 -0600</pubDate>
<description><![CDATA[Incorporating interesting video content onto your website can be time-consuming.  Find out the best way to add your promotional video to your online presence.]]></description>
</item>
<item>
<title>Why Most Marketing Videos Don't Work</title>
<link>http://EzineArticles.com/14949</link>
<guid>http://EzineArticles.com/14949</guid>
<pubDate>Sat, 19 Feb 2005 09:04:12 -0600</pubDate>
<description><![CDATA[Marketing videos can be an extremely effective tool for increasing sales in your company.  Yet, there are some videos that fail to improve the bottom line.  This article looks at what pitfalls must be avoided when creating a video.]]></description>
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