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<title>Neil Sawers - EzineArticles Expert Author</title>
<link>http://EzineArticles.com/expert/Neil_Sawers</link>
<pubDate>Tue, 14 Feb 2012 18:40:00 -0600</pubDate>
<image><title>Neil Sawers - EzineArticles Expert Author</title>
<link>http://EzineArticles.com/expert/Neil_Sawers</link>
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<language>en-us</language>
<copyright>Copyright 2012 EzineArticles.com - All Rights Reserved.</copyright>
<description><![CDATA[Corporate freelance writer with over 25 years experience
Speeches, sales meetings, product videos, corporate reorganization - auto industry, breweries, banks, computers, manufacturing, non-profit

Author of 2 well-received books:
a. Ten Steps to Help You Write Better Essays & Term Papers
b. How to Write Proposals, Sales Letters & Reports]]></description>
<lastBuildDate>Fri, 26 Aug 2011 15:13:18 -0500</lastBuildDate>
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<item>
<title>Change! If Only It Didn't Impact Everything - If Only You'd Done the Up-Front Work</title>
<link>http://EzineArticles.com/6520346</link>
<guid>http://EzineArticles.com/6520346</guid>
<pubDate>Fri, 26 Aug 2011 15:13:18 -0500</pubDate>
<description><![CDATA[Change can catch you unaware. When it happens, it tends to impact so many things. If you're writing a book, or developing a business proposal and the circumstances change without your being aware of it, chaos can ensue. Few of us then want to make the changes necessary to adapt to the new situation. One way to help avoid this in the first place, is to do as much up-front work as possible to fully understand the real situation. Your work can then take into account the impact of possible future changes.]]></description>
</item>
<item>
<title>How to Write a Winning Business Proposal: Work at It to Keep It Simple and Short</title>
<link>http://EzineArticles.com/5638731</link>
<guid>http://EzineArticles.com/5638731</guid>
<pubDate>Wed, 05 Jan 2011 08:12:24 -0600</pubDate>
<description><![CDATA[When your business proposal lands on the client's desk, what are the odds that it will beat those of your competitors? If you adhere to the KISS principle, and it's rarely that easy to keep it simple and short, your odds will be better.]]></description>
</item>
<item>
<title>Repetition: It May Help Sell Goods and Services - It Won't Sell the Client on Your Business Proposal</title>
<link>http://EzineArticles.com/5632684</link>
<guid>http://EzineArticles.com/5632684</guid>
<pubDate>Thu, 30 Dec 2010 16:27:25 -0600</pubDate>
<description><![CDATA[The use of repetition is proven in the fields of advertising and song writing. It rarely works as well in writing business proposals and projects, such as repeating the same words and phrases in ensuing sentences and paragraphs. What can be even more annoying is the endless reiteration of thoughts and explanations without getting to the point. Reading out loud can catch these types of repetition and eliminate them.]]></description>
</item>
<item>
<title>Did You Win That Proposal? Why You May Be Waiting to Hear From the Client, and What to Do About It</title>
<link>http://EzineArticles.com/5637455</link>
<guid>http://EzineArticles.com/5637455</guid>
<pubDate>Thu, 30 Dec 2010 14:02:51 -0600</pubDate>
<description><![CDATA[There are many reasons why clients may keep suppliers waiting to find out if they have won a proposal. These reasons usually have nothing to do with the supplier. It's smart for a supplier to follow up on the cause of the delay, and to keep marketing.]]></description>
</item>
<item>
<title>Building Your Business: How a Speculative Proposal or Concept Paper Might Boost Your Marketing</title>
<link>http://EzineArticles.com/5631282</link>
<guid>http://EzineArticles.com/5631282</guid>
<pubDate>Thu, 30 Dec 2010 13:45:28 -0600</pubDate>
<description><![CDATA[A speculative proposal or concept paper can be one way for companies to market their business. If they can define a need in the marketplace that their product or service can fill, a client, especially an existing one, may be interested. What are the opportunities and drawbacks of such a marketing investment? This article suggests what to look for.]]></description>
</item>
<item>
<title>How to Write a Proposal: Some Challenges in Figuring Out That Proposal Budget</title>
<link>http://EzineArticles.com/5627713</link>
<guid>http://EzineArticles.com/5627713</guid>
<pubDate>Thu, 30 Dec 2010 12:48:55 -0600</pubDate>
<description><![CDATA[Pricing a business proposal can be a challenge for entrepreneurs and small business, including home-based businesses. Here are some suggestions to bear in mind when figuring out the proposal budget.]]></description>
</item>
<item>
<title>How to Win a Business Proposal: Find Ways to Make Your Company a Standout</title>
<link>http://EzineArticles.com/5610670</link>
<guid>http://EzineArticles.com/5610670</guid>
<pubDate>Wed, 29 Dec 2010 13:12:36 -0600</pubDate>
<description><![CDATA[How do you make sure that your firm is a standout in the field? Here are some suggestions that you may find of value.]]></description>
</item>
<item>
<title>Business Writing: How to Help an Entrepreneur Whose First Language Is Not English, Write a Proposal</title>
<link>http://EzineArticles.com/5620659</link>
<guid>http://EzineArticles.com/5620659</guid>
<pubDate>Wed, 29 Dec 2010 13:07:31 -0600</pubDate>
<description><![CDATA[An immigrant starting a new business, especially if their first language is not English, faces many challenges in business writing, such as developing business proposals to potential clients. This article deals with some of the issues these new entrepreneurs face, along with some suggestions on how coaches, family and friends may be able to help them.]]></description>
</item>
<item>
<title>How to Write a Proposal: If Your Perceptions Differ From Your Client's, Clarify or Defuse Them Fast</title>
<link>http://EzineArticles.com/5619460</link>
<guid>http://EzineArticles.com/5619460</guid>
<pubDate>Wed, 29 Dec 2010 12:58:14 -0600</pubDate>
<description><![CDATA[People have different perceptions of situations. Those differences can cause major problems for the relationship between a vendor and client. The best way to deal with them is to meet face to face, as soon as possible, stay neutral, and avoid recriminations.]]></description>
</item>
<item>
<title>How to Execute That Proposal: How Much Does the Client Need to Know?</title>
<link>http://EzineArticles.com/5626332</link>
<guid>http://EzineArticles.com/5626332</guid>
<pubDate>Tue, 28 Dec 2010 19:11:08 -0600</pubDate>
<description><![CDATA[Some people are petrified that if you reveal to the client how you plan to execute your proposal, they will steal your idea and do it themselves, leaving you out in the cold. It's a fear that's worthy neither of your energies, nor your time.]]></description>
</item>
<item>
<title>How to Write a Proposal: Knowing Your Competitors' Strengths and Weaknesses Is a Competitive Edge</title>
<link>http://EzineArticles.com/5594708</link>
<guid>http://EzineArticles.com/5594708</guid>
<pubDate>Thu, 23 Dec 2010 14:10:21 -0600</pubDate>
<description><![CDATA[How competitive are you? What are your strengths and weaknesses? What are those of your competitors? The better your knowledge, the more you can position your strengths and competitors' weaknesses into winning business proposals.]]></description>
</item>
<item>
<title>How to Write a Proposal: The Importance of Understanding the Client</title>
<link>http://EzineArticles.com/5593414</link>
<guid>http://EzineArticles.com/5593414</guid>
<pubDate>Tue, 21 Dec 2010 13:47:30 -0600</pubDate>
<description><![CDATA[The better you understand the client, the better the business proposal you submit. What steps should you take to acquire the information you need? What pitfalls should you be aware of? Here are some suggestions.]]></description>
</item>
<item>
<title>How to Write a Proposal: Put That Filler Material Where It Belongs - In the Garbage</title>
<link>http://EzineArticles.com/5581247</link>
<guid>http://EzineArticles.com/5581247</guid>
<pubDate>Tue, 21 Dec 2010 12:45:14 -0600</pubDate>
<description><![CDATA[Too many business proposals contain unnecessary filler. This filler can distract the client from the important material the business proposal contains. Besides, no vendor wants to get in the client's bad books by wasting their time. Here are some thoughts about how to avoid filler.]]></description>
</item>
<item>
<title>You Find the Client Always Intended to Award the Bid to the Existing Supplier - Can You Do Anything?</title>
<link>http://EzineArticles.com/5582089</link>
<guid>http://EzineArticles.com/5582089</guid>
<pubDate>Tue, 21 Dec 2010 12:05:35 -0600</pubDate>
<description><![CDATA[It's a shock to discover that the business proposal bid you so carefully put together was a total waste of time. The reason? The client was only going through the motions because their by-laws mandated that the bid had to be competitive. They always intended to give the work to their existing supplier. What, if anything, can you do about this?]]></description>
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<item>
<title>How to Write a Last Minute Proposal: Keep It Brief, Get No Sleep, and Good Luck</title>
<link>http://EzineArticles.com/5579145</link>
<guid>http://EzineArticles.com/5579145</guid>
<pubDate>Tue, 21 Dec 2010 11:19:39 -0600</pubDate>
<description><![CDATA[Last minute proposal requests are challenging. They demand focus and late hours, a tough combination. If you're called upon to help with a last minute proposal request, here are some suggestions that may help you get through the night, and remain sane.]]></description>
</item>
<item>
<title>Features and Benefits: Why One Can't Exist Without the Other, Yet the Benefits Must Still Come First</title>
<link>http://EzineArticles.com/5588516</link>
<guid>http://EzineArticles.com/5588516</guid>
<pubDate>Mon, 20 Dec 2010 20:57:38 -0600</pubDate>
<description><![CDATA[In marketing your product or service, should you focus on the features or the benefits? The answer is that benefits take priority. However, you must realize the connection between the problem that exists in the marketplace that your product or service is intended to solve, and the features that actually deliver those benefits.]]></description>
</item>
<item>
<title>How to Write a Proposal: Make It One That Your Client Will Want to Read</title>
<link>http://EzineArticles.com/5587404</link>
<guid>http://EzineArticles.com/5587404</guid>
<pubDate>Mon, 20 Dec 2010 15:49:16 -0600</pubDate>
<description><![CDATA[That business proposal you've just written; is it easily readable? Can I enjoy reading it without suffering eye strain? Is the content well organized, point by point in tight paragraphs with brief, crisp sentences? Will I remember what you've written this time tomorrow? This article addresses those issues.]]></description>
</item>
<item>
<title>Does Your Business Proposal Have a Hole So Big You Could Drive a Truck Through It? Better Fix It</title>
<link>http://EzineArticles.com/5580541</link>
<guid>http://EzineArticles.com/5580541</guid>
<pubDate>Mon, 20 Dec 2010 09:13:26 -0600</pubDate>
<description><![CDATA[Does your business proposal have a hole so big you could drive a truck through it? In other words, are there some major flaws in what you've come up with? If there are, here are some actions you ought to consider.]]></description>
</item>
<item>
<title>A Lesson on How to Write a Proposal: Getting a Handle on Fear and Procrastination</title>
<link>http://EzineArticles.com/5574004</link>
<guid>http://EzineArticles.com/5574004</guid>
<pubDate>Fri, 17 Dec 2010 15:03:46 -0600</pubDate>
<description><![CDATA[It's unfortunately well known that too many of us are scared or intimidated when faced with having to write a business proposal or sales letter. Rather than denying it, here are some suggestions so as to avoid this kind of procrastination and get into action.]]></description>
</item>
<item>
<title>How to Present a Business Proposal to a Client: Try Thinking Like a Theater Producer</title>
<link>http://EzineArticles.com/5569220</link>
<guid>http://EzineArticles.com/5569220</guid>
<pubDate>Thu, 16 Dec 2010 21:31:10 -0600</pubDate>
<description><![CDATA[If your firm has been short listed and asked to make a presentation of your business proposal, here are some thoughts to keep in mind. This is live, not a read through of your proposal. It needs to hook the client in what you intend to do, never boring always interesting, and get your company to the winner's circle.]]></description>
</item>
<item>
<title>The Winning Project Bidder Is About to Be Notified - Why Might The Client Award It to Someone Else?</title>
<link>http://EzineArticles.com/5549529</link>
<guid>http://EzineArticles.com/5549529</guid>
<pubDate>Tue, 14 Dec 2010 17:55:19 -0600</pubDate>
<description><![CDATA[Besides vendor qualifications, there are a number of other things a client needs to know before giving a business project the green light. This article discusses what some of those are.]]></description>
</item>
<item>
<title>Running Into Trouble With Your Proposal? If You Can, Be Sure to Avoid This Kind of Situation</title>
<link>http://EzineArticles.com/5541629</link>
<guid>http://EzineArticles.com/5541629</guid>
<pubDate>Tue, 14 Dec 2010 10:57:13 -0600</pubDate>
<description><![CDATA[Just when you think a business proposal is proceeding well, a spanner gets thrown into the works. It can get awkward and embarrassing, especially if you are caught in a situation not of your own making. What are the lessons to be learned? This article explains what happened.]]></description>
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<item>
<title>How to Write a Proposal: Make Your Next Effort a Bold One - It Doesn't Have to Be Safe or Boring</title>
<link>http://EzineArticles.com/5541030</link>
<guid>http://EzineArticles.com/5541030</guid>
<pubDate>Tue, 14 Dec 2010 10:28:18 -0600</pubDate>
<description><![CDATA[Business proposals have a tendency to be straightforward and dull. If it wins the business, it can't be all bad. But how refreshing it is when someone decides not to be conventional but bold and daring, regardless of the circumstances. What will you be with your next business proposal?]]></description>
</item>
<item>
<title>Saying Thank You in Business: So Simple to Do - So Easy to Forget</title>
<link>http://EzineArticles.com/5537822</link>
<guid>http://EzineArticles.com/5537822</guid>
<pubDate>Tue, 14 Dec 2010 10:14:02 -0600</pubDate>
<description><![CDATA[Saying thank you. It's such an easy thing to say but how often we forget. This article is a reminder, and too often we need that reminder, as to how big a difference saying thank you can make - in business.]]></description>
</item>
<item>
<title>How to Write a Proposal: It's Due Tomorrow, It's Ready, Now Someone's Come Up With a Better USP</title>
<link>http://EzineArticles.com/5538703</link>
<guid>http://EzineArticles.com/5538703</guid>
<pubDate>Tue, 14 Dec 2010 10:02:01 -0600</pubDate>
<description><![CDATA[Your company has spent several days working to submit a business proposal request. It's just about ready to go when someone comes up with a different idea. They consider it to be a better USP for the client. The deadline is tomorrow morning. What do you do now?]]></description>
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<item>
<title>You've Been Asked to Bid on a Business Proposal: What Questions Will You Ask at the Client Briefing?</title>
<link>http://EzineArticles.com/5534296</link>
<guid>http://EzineArticles.com/5534296</guid>
<pubDate>Tue, 14 Dec 2010 09:37:04 -0600</pubDate>
<description><![CDATA[When you've been asked to bid on a proposal request from a client, it's important that you attend a client briefing to get all your questions answered. In this article, we cover some of the actions your company team should take in developing the questions to ask, and the concerns to be addressed.]]></description>
</item>
<item>
<title>How to Win the Proposal - That Case Study Might Just Be Your Most Successful Weapon</title>
<link>http://EzineArticles.com/5532953</link>
<guid>http://EzineArticles.com/5532953</guid>
<pubDate>Mon, 13 Dec 2010 14:12:14 -0600</pubDate>
<description><![CDATA[When submitting a business proposal to a client, including the details of a project done for an existing client may be your most important weapon to win the proposal. This case study, perhaps the most important content in your bid, can be the equivalent of the 80:20 rule, and work in your favor.]]></description>
</item>
<item>
<title>How to Write a Proposal: Knowing Where To Turn When Nothing Works and Everything's Blocked</title>
<link>http://EzineArticles.com/5529102</link>
<guid>http://EzineArticles.com/5529102</guid>
<pubDate>Mon, 13 Dec 2010 08:46:10 -0600</pubDate>
<description><![CDATA[How many times have you been involved in writing up a business proposal and you get stuck? You don't know how to proceed or who to turn to for advice. This article faces that issue, and gives you some options to consider.]]></description>
</item>
<item>
<title>Do You Set Funds Aside to Develop Future Business? It's a Smart Practice, Especially in This Economy</title>
<link>http://EzineArticles.com/5527153</link>
<guid>http://EzineArticles.com/5527153</guid>
<pubDate>Mon, 13 Dec 2010 07:35:08 -0600</pubDate>
<description><![CDATA[The development of future business has to be funded from somewhere. How to make sure funds are set aside for this purpose is an important business responsibility. This article focuses on that responsibility.]]></description>
</item>
<item>
<title>How Not to Write a Proposal: Leave Cookie Cutters Where They Belong - In the Kitchen</title>
<link>http://EzineArticles.com/5526862</link>
<guid>http://EzineArticles.com/5526862</guid>
<pubDate>Fri, 10 Dec 2010 15:42:39 -0600</pubDate>
<description><![CDATA[When you've got a time crunch, or because you simply don't want to spend a lot of time on a proposal, it's tempting to use an existing proposal as a basis for the new one. This does the client a disservice by not giving them the attention they deserve, or a product that's worthy of your reputation.]]></description>
</item>
<item>
<title>Allocating Time for New Business Development: Just One of The Challenges Facing Busy Entrepreneurs</title>
<link>http://EzineArticles.com/5521885</link>
<guid>http://EzineArticles.com/5521885</guid>
<pubDate>Fri, 10 Dec 2010 09:28:37 -0600</pubDate>
<description><![CDATA[Busy people often get too busy and fail to continue marketing themselves. Entrepreneurs and small businesses, like consultants and training companies, often find themselves in this situation. This article looks at the issue and suggests some practical solutions. It's up to you to follow up on them.]]></description>
</item>
<item>
<title>Should You Turn Down This Business Proposal: 8 Reasons You Should Seriously Consider This Option</title>
<link>http://EzineArticles.com/5527314</link>
<guid>http://EzineArticles.com/5527314</guid>
<pubDate>Thu, 09 Dec 2010 17:21:18 -0600</pubDate>
<description><![CDATA[There are times when you should not bid on a business proposal or business project. This article discusses some of the situations and conditions in which you should say no.]]></description>
</item>
<item>
<title>Staffing That Business Proposal: Why You Need to Put Together a Great Team</title>
<link>http://EzineArticles.com/5515064</link>
<guid>http://EzineArticles.com/5515064</guid>
<pubDate>Thu, 09 Dec 2010 08:24:19 -0600</pubDate>
<description><![CDATA[The best way to put together a great business proposal is to assemble a great team. This article is about assembling that team and identifying their roles and responsibilities, all with one aim: To win the bid.]]></description>
</item>
<item>
<title>Unsolicited Proposal or Speculative Proposal: Why You Might Want to Pursue This Kind of Opportunity</title>
<link>http://EzineArticles.com/5513735</link>
<guid>http://EzineArticles.com/5513735</guid>
<pubDate>Thu, 09 Dec 2010 08:04:00 -0600</pubDate>
<description><![CDATA[Unsolicited or speculative proposals can sometimes lead to opportunities for business with new and existing clients. Are they worth pursuing? In this article we cover some of the reasons why an unsolicited or speculative proposal could be considered worthwhile.]]></description>
</item>
<item>
<title>How to Write a Proposal: Making the Best Possible Use of Your Team</title>
<link>http://EzineArticles.com/5513287</link>
<guid>http://EzineArticles.com/5513287</guid>
<pubDate>Wed, 08 Dec 2010 19:35:33 -0600</pubDate>
<description><![CDATA[Having a great team is an essential ingredient in creating a winning proposal. Diversified talent, when handled effectively, can together produce extraordinary results. This article stresses the importance of having an involved team committed to providing the input required to win business proposals.]]></description>
</item>
<item>
<title>How to Write a Proposal: Making Sure That Your Client Can Navigate Through It Successfully</title>
<link>http://EzineArticles.com/5520538</link>
<guid>http://EzineArticles.com/5520538</guid>
<pubDate>Wed, 08 Dec 2010 18:08:07 -0600</pubDate>
<description><![CDATA[A client receiving your business proposal wants to be able to navigate through it as easily as possible. Many proposals have a tendency to lose focus and direction, ending up on the rocks. This should not happen if you have a solid format to follow.]]></description>
</item>
<item>
<title>Your Business Proposal or Project Proposal Is Useless If You Fail to Deliver It on Time</title>
<link>http://EzineArticles.com/5513134</link>
<guid>http://EzineArticles.com/5513134</guid>
<pubDate>Wed, 08 Dec 2010 16:33:24 -0600</pubDate>
<description><![CDATA[How do you make sure that your business proposal or business project is submitted on time? You plan it, and you make sure you consult with your team to get their input for a successful outcome.]]></description>
</item>
<item>
<title>Error Proof Your Business Proposal or Business Project By Reading Your Work Out Loud</title>
<link>http://EzineArticles.com/5512052</link>
<guid>http://EzineArticles.com/5512052</guid>
<pubDate>Wed, 08 Dec 2010 08:29:35 -0600</pubDate>
<description><![CDATA[A client does not expect to see any mistakes or errors in business proposals that have been submitted by suppliers. The fact is, they do happen, and they can impact the credibility of the supplier involved. There is a solution, however. Read your work out loud.]]></description>
</item>
<item>
<title>Structuring That Business Proposal: Making Sure That the Logistics Are Taken Care Of</title>
<link>http://EzineArticles.com/5508378</link>
<guid>http://EzineArticles.com/5508378</guid>
<pubDate>Tue, 07 Dec 2010 18:45:23 -0600</pubDate>
<description><![CDATA[When you've won a proposal, it's very important that all the key logistical agreements are in place before the project begins. This will give you very clear guidelines on when a project will start, the key elements or milestones along the way, and the deliverables at those milestones. It gives structure to the project to which both supplier and client are committed.]]></description>
</item>
<item>
<title>How to Write a Proposal: When Should You Provide References to a Client?</title>
<link>http://EzineArticles.com/5508127</link>
<guid>http://EzineArticles.com/5508127</guid>
<pubDate>Tue, 07 Dec 2010 18:00:32 -0600</pubDate>
<description><![CDATA[Most clients will require references in any business proposal or project submitted by suppliers. But what if they don't ask for references? Should you supply them anyway, and if so when? And are there times when you might be hesitant to provide references?]]></description>
</item>
<item>
<title>Writing That Proposal: How to Find the Missing Pieces? Persistence Is Everything</title>
<link>http://EzineArticles.com/5492042</link>
<guid>http://EzineArticles.com/5492042</guid>
<pubDate>Mon, 06 Dec 2010 18:47:42 -0600</pubDate>
<description><![CDATA[Writing a proposal can sometimes be compared to putting together a jigsaw puzzle. Some parts of a proposal, like the edge pieces and distinctive designs in a puzzle, are easy. It's when you come to the grey areas that you run into trouble, where puzzle pieces don't fit and clients don't give you the answers you need. To get through it, persistence is everything.]]></description>
</item>
<item>
<title>Keep That Small Business Proposal Short and Let Your Executive Summary Be the Driver</title>
<link>http://EzineArticles.com/5485517</link>
<guid>http://EzineArticles.com/5485517</guid>
<pubDate>Sat, 04 Dec 2010 11:51:42 -0600</pubDate>
<description><![CDATA[Executive summaries that are compelling, articulate and brief are often all that a client needs in order to make a decision on a business proposal. This article emphasizes the importance of the executive summary, and what it needs to contain in order to be effective.]]></description>
</item>
<item>
<title>How to Write a Proposal and Ensure That You and Your Client Are Clear on Each Other's Expectations</title>
<link>http://EzineArticles.com/5485116</link>
<guid>http://EzineArticles.com/5485116</guid>
<pubDate>Fri, 03 Dec 2010 21:01:04 -0600</pubDate>
<description><![CDATA[Few things cause more aggravation between supplier and client as different interpretations on what is involved in a business proposal or contract. The client has their own expectations, you have yours. What happened to create this situation, and what can you do about it? Part of the answer is to avoid making assumptions from the start.]]></description>
</item>
<item>
<title>How to Write a Proposal: Keep That Format Simple, and Keep It Nimble</title>
<link>http://EzineArticles.com/5479345</link>
<guid>http://EzineArticles.com/5479345</guid>
<pubDate>Fri, 03 Dec 2010 11:47:10 -0600</pubDate>
<description><![CDATA[Writing a proposal should not be as difficult as some make it out to be. The simpler the approach and the nimbler the vendor, the happier the potential client is likely to be. Life is complicated enough without confusing the issue further.]]></description>
</item>
<item>
<title>In Your Business Proposal, Do You Include a Page of Highlights? If Not, Should You Consider It?</title>
<link>http://EzineArticles.com/5486888</link>
<guid>http://EzineArticles.com/5486888</guid>
<pubDate>Thu, 02 Dec 2010 22:34:15 -0600</pubDate>
<description><![CDATA[Do you include a page of highlights when submitting your business proposal to a client? It's a practice a number of companies incorporate along with their executive summary. What highlights do is quickly focus a management team on the situation and the issues under consideration. This article addresses the value of including highlights in your proposal.]]></description>
</item>
<item>
<title>Editing an Executive Summary: Can You Say This Better?</title>
<link>http://EzineArticles.com/5486219</link>
<guid>http://EzineArticles.com/5486219</guid>
<pubDate>Thu, 02 Dec 2010 21:20:34 -0600</pubDate>
<description><![CDATA[How often have you read an executive summary that desperately needed a good editor? Since many of us have to be our own editors, here are some words of wisdom on what to look for in editing an executive summary, or any other business writing for that matter.]]></description>
</item>
<item>
<title>Executive Summary - The Importance of Tone and Manner</title>
<link>http://EzineArticles.com/5485958</link>
<guid>http://EzineArticles.com/5485958</guid>
<pubDate>Thu, 02 Dec 2010 20:56:26 -0600</pubDate>
<description><![CDATA[Tone and manner is important in any business writing you do, especially in an executive summary since it is the section most widely read in any proposal or report. The key as to whether you write in the first person or the third person often depends on how familiar you are with your client or audience. This article comments on both writing approaches and when to use them.]]></description>
</item>
<item>
<title>When Proposals Go Wrong: What Can You Do Now? What Should You Do Next Time?</title>
<link>http://EzineArticles.com/5481011</link>
<guid>http://EzineArticles.com/5481011</guid>
<pubDate>Thu, 02 Dec 2010 07:56:58 -0600</pubDate>
<description><![CDATA[Even in the best of all possible worlds, implementation of your proposal by the client can run into a problem. What can you do if this happens, and what steps should you take to avoid problems in future proposal bids? Here are some examples and suggestions on how to proceed.]]></description>
</item>
<item>
<title>How to Publish Your Book: Coming Up With a Great Title</title>
<link>http://EzineArticles.com/5415965</link>
<guid>http://EzineArticles.com/5415965</guid>
<pubDate>Tue, 23 Nov 2010 09:28:44 -0600</pubDate>
<description><![CDATA[In this article, one of a series of articles on self publishing, we discuss the question of how to come up with a great title for your book. This article suggests a number of ways to search for a title, based on what others have done. You may find one of these useful as you search for a great title to your own book.]]></description>
</item>
<item>
<title>How to Publish Your Book: Making Sure You Have a Great Cover Design</title>
<link>http://EzineArticles.com/5410073</link>
<guid>http://EzineArticles.com/5410073</guid>
<pubDate>Mon, 22 Nov 2010 11:17:12 -0600</pubDate>
<description><![CDATA[A great cover sells books. How do you make sure your book gets the cover treatment it deserves? In this article, part of a series of articles on self-publishing, we discuss some of the issues involved in creating a great cover.]]></description>
</item>
<item>
<title>How to Publish Your Book: The Importance of Having a Good Editor</title>
<link>http://EzineArticles.com/5408612</link>
<guid>http://EzineArticles.com/5408612</guid>
<pubDate>Mon, 22 Nov 2010 09:52:29 -0600</pubDate>
<description><![CDATA[Self-published authors often fail to appreciate the value of hiring a good editor. This article, one of a series on self publishing, discusses the importance of having editorial expertise to assess your work, identify any flaws and bring them to your attention. Your objective? Produce a better product.]]></description>
</item>
<item>
<title>How to Publish Your Book: Getting Those All-Important Reviews and Testimonials</title>
<link>http://EzineArticles.com/5402753</link>
<guid>http://EzineArticles.com/5402753</guid>
<pubDate>Thu, 18 Nov 2010 14:46:28 -0600</pubDate>
<description><![CDATA[Great reviews and testimonials help sell books. This article, in our series on self-publishing, deals with how to get reviews and testimonials, and the importance of being persistent when people don't respond as promised, or as swiftly as you'd like.]]></description>
</item>
<item>
<title>How to Publish Your Book: Here's an Issue for Self Publishers - How Much Should I Sell My Book For?</title>
<link>http://EzineArticles.com/5395612</link>
<guid>http://EzineArticles.com/5395612</guid>
<pubDate>Wed, 17 Nov 2010 15:22:33 -0600</pubDate>
<description><![CDATA[Pricing your book can be tricky. There are so many factors that can influence your decision. This article, one of a series dealing with self publishing, focuses on the issue of price and what self publishers must take into account.]]></description>
</item>
<item>
<title>I'm a Self Publisher and I Need Advice - How Many Copies of My Book Should I Print?</title>
<link>http://EzineArticles.com/5388089</link>
<guid>http://EzineArticles.com/5388089</guid>
<pubDate>Wed, 17 Nov 2010 09:40:56 -0600</pubDate>
<description><![CDATA[Self publishers are always faced with the question of how many books to print. It's a tricky question, often depending on whether you want your book to turn a profit, or, if it's more of a dream to have your book published. Some of the issues surrounding this question are the subject of this article, one of a series on self publishing.]]></description>
</item>
<item>
<title>Getting Your Book Published: 10 Reasons Why You Should Self Publish</title>
<link>http://EzineArticles.com/5381586</link>
<guid>http://EzineArticles.com/5381586</guid>
<pubDate>Mon, 15 Nov 2010 16:33:27 -0600</pubDate>
<description><![CDATA[You've a decision to make. Should you self publish your book or try and use a publisher? In this article we discuss some of the reasons to go the self-publishing route and the implications. ]]></description>
</item>
<item>
<title>Getting Your Book Published: 10 Reasons Why You Should Choose a Publisher</title>
<link>http://EzineArticles.com/5377802</link>
<guid>http://EzineArticles.com/5377802</guid>
<pubDate>Mon, 15 Nov 2010 15:17:59 -0600</pubDate>
<description><![CDATA[One of the difficult choices some authors must face is whether to publish their books themselves, or be accepted by a publisher. In this article, one of a series of articles on getting your book published, the focus is on the benefits of being taken on by an established publisher.]]></description>
</item>
<item>
<title>You're Writing a Book: Should You Self Publish or Use a Publisher?</title>
<link>http://EzineArticles.com/5368510</link>
<guid>http://EzineArticles.com/5368510</guid>
<pubDate>Mon, 15 Nov 2010 10:45:31 -0600</pubDate>
<description><![CDATA[Should I use a publisher, or should I self publish? It's a question both established and new writers ask every day. In this series of articles we'll discuss the issues in depth and cover the pros and cons of each.]]></description>
</item>
<item>
<title>Mind Maps: How a Sticky Notes Approach Can Make the Process Easier, Clearer and More Successful</title>
<link>http://EzineArticles.com/5353042</link>
<guid>http://EzineArticles.com/5353042</guid>
<pubDate>Fri, 12 Nov 2010 14:20:39 -0600</pubDate>
<description><![CDATA[There is more than one way to create mind maps. In this article, an approach using sticky notes to attach to a flat surface like a flip chart, wall, or even glass, can be very valuable. It's an approach worth trying.]]></description>
</item>
<item>
<title>Your Proposal Deadline's Tomorrow Morning, You Wish You Were Anywhere Else? Why Is Writing So Scary?</title>
<link>http://EzineArticles.com/5361868</link>
<guid>http://EzineArticles.com/5361868</guid>
<pubDate>Thu, 11 Nov 2010 14:15:03 -0600</pubDate>
<description><![CDATA[The thought of having to write a proposal or other business writing, scares too many people. It needn't be that way. Here are some "hard core" steps that might just help you overcome your fears.]]></description>
</item>
<item>
<title>Writers Write - It's Not a Mantra, Just a Fact of Life in Learning Your Craft</title>
<link>http://EzineArticles.com/5362544</link>
<guid>http://EzineArticles.com/5362544</guid>
<pubDate>Thu, 11 Nov 2010 14:13:01 -0600</pubDate>
<description><![CDATA[In order to improve their skills, writers take courses, get coached and learn from one another. The best learning, however, comes simply from consistently doing a lot of writing. That's why writers write.]]></description>
</item>
<item>
<title>How to Write a Speech When You're in a Time Crunch and the Speech Is Needed by Noon Tomorrow</title>
<link>http://EzineArticles.com/5355249</link>
<guid>http://EzineArticles.com/5355249</guid>
<pubDate>Thu, 11 Nov 2010 09:53:30 -0600</pubDate>
<description><![CDATA[You are asked to come up with a 10 minute speech at a noon presentation the next day. It is now 5 in the afternoon. What steps will you take to make sure it's successfully delivered without burning yourself out? Yes, it's a tough order, but someone has to do it. You've done it before.]]></description>
</item>
<item>
<title>How to Write a Speech: Just How Long Should Your Speech Be?</title>
<link>http://EzineArticles.com/5348947</link>
<guid>http://EzineArticles.com/5348947</guid>
<pubDate>Tue, 09 Nov 2010 14:39:38 -0600</pubDate>
<description><![CDATA[How long should a speech be? Ed McMahon advised around 17 minutes for a typical business or dinner speech. I don't think Ed was far wrong. What length do you think a speech should be?]]></description>
</item>
<item>
<title>How To Write a Great Motivational Speech: Get Ready to Pull Out All the Emotional Stops</title>
<link>http://EzineArticles.com/5341292</link>
<guid>http://EzineArticles.com/5341292</guid>
<pubDate>Mon, 08 Nov 2010 21:58:27 -0600</pubDate>
<description><![CDATA[A motivational speech means being able to tap into the emotions of the audience with what you have to say. Look for quotes, stories, images and language to support your message, and motivate listeners to achieve their very best.]]></description>
</item>
<item>
<title>How to Write a Speech: Sit Down With the Speaker, Firm Up the Content and Keep Testing the Waters</title>
<link>http://EzineArticles.com/5347926</link>
<guid>http://EzineArticles.com/5347926</guid>
<pubDate>Mon, 08 Nov 2010 21:50:35 -0600</pubDate>
<description><![CDATA[If you are asked to write a speech for someone, it's critical that you spend the time to interview the speaker to really discover what they want to say. I'm no longer surprised when following the interview, the original message shifts because of some fresh realization on the speaker's part. As the writer, it's your job to keep testing the waters.]]></description>
</item>
<item>
<title>How to Write a Speech: When It's Not Bad News, How Do You Engage Your Audience?</title>
<link>http://EzineArticles.com/5340214</link>
<guid>http://EzineArticles.com/5340214</guid>
<pubDate>Mon, 08 Nov 2010 16:35:42 -0600</pubDate>
<description><![CDATA[Speeches have many different purposes. Fortunately not all deal with bad news. Weddings, college commencements, corporate opportunities all have possibilities for the speech writer. Where you can, be personal. Don't be afraid to surprise an audience with an interesting story or question. Your job as the writer is to keep your audience engaged while you deftly deliver the purpose of the occasion.]]></description>
</item>
<item>
<title>How to Write a Speech: Knowing the Purpose - 5 Characteristics of Delivering Bad News</title>
<link>http://EzineArticles.com/5339493</link>
<guid>http://EzineArticles.com/5339493</guid>
<pubDate>Mon, 08 Nov 2010 16:35:28 -0600</pubDate>
<description><![CDATA[In order to write an effective speech you must be very clear on what the purpose is, along with the audience and the occasion. Delivering bad news is one of the toughest assignments a speech writer faces. Understanding the characteristics of such speeches helps deliver bad news with honesty and integrity.]]></description>
</item>
<item>
<title>How to Write a Speech: How Familiar Are You With the Occasion? Better To Be 100% Certain</title>
<link>http://EzineArticles.com/5337848</link>
<guid>http://EzineArticles.com/5337848</guid>
<pubDate>Mon, 08 Nov 2010 15:59:43 -0600</pubDate>
<description><![CDATA[If you are preparing a speech, how well do you appreciate the occasion at which the speech is being given? Are you aware of any circumstances that will have a bearing on what the speech contains? The better prepared you are to write the speech, the better the speech will come across, unless a sudden change in circumstances forces a shift in the speech itself. The question then is how well can you adapt and think on your feet?]]></description>
</item>
<item>
<title>How to Write A Speech: How Well Do You Know Your Audience?</title>
<link>http://EzineArticles.com/5332966</link>
<guid>http://EzineArticles.com/5332966</guid>
<pubDate>Fri, 05 Nov 2010 17:22:04 -0500</pubDate>
<description><![CDATA[Before you even begin to write that speech you had better know who your audience is. No speech can be successful or make a difference without this understanding.]]></description>
</item>
<item>
<title>How To Write a Speech: Your First Steps In Preventing Paralysis By Fear</title>
<link>http://EzineArticles.com/5327302</link>
<guid>http://EzineArticles.com/5327302</guid>
<pubDate>Fri, 05 Nov 2010 11:01:48 -0500</pubDate>
<description><![CDATA[Having to give a speech can paralyze some people. However if they know the elements that go into writing a speech, they often feel less intimidated. In this article and the ones that follow, I'll go into speech writing more deeply, my intention being to take the edge off any anxiety, while making the process easier and more comprehensible.]]></description>
</item>
<item>
<title>Sales Letter Follow Up: What You Need to Tell The Customer About Your Intentions</title>
<link>http://EzineArticles.com/5321589</link>
<guid>http://EzineArticles.com/5321589</guid>
<pubDate>Thu, 04 Nov 2010 14:52:57 -0500</pubDate>
<description><![CDATA[The last action step in a sales letter is to inform the customer of your action; i.e. that you will be following up with them on the letter. It should also provide the customer with ready information to contact you, or to agree to a phone call or meeting in order to pursue potential business.]]></description>
</item>
<item>
<title>Sales Letters: Make Sure You Spell Out Your Product's Benefits to Your Customer</title>
<link>http://EzineArticles.com/5313844</link>
<guid>http://EzineArticles.com/5313844</guid>
<pubDate>Wed, 03 Nov 2010 13:50:59 -0500</pubDate>
<description><![CDATA[A common mistake in many sales letters is the tendency to stress the features of a product or service without detailing the benefits. Instead, the sales letter assumes that the customer will automatically figure out what those benefits are. The mistake is in assuming that the customer will jump to the right conclusions. The truth is that the customer does need the detail. Without the benefits, the sales letter is headed for failure.]]></description>
</item>
<item>
<title>The Essential Sales Letter Closer: Have You Included a Call to Action?</title>
<link>http://EzineArticles.com/5314821</link>
<guid>http://EzineArticles.com/5314821</guid>
<pubDate>Tue, 02 Nov 2010 23:32:48 -0500</pubDate>
<description><![CDATA[The purpose of a sales letter is to generate business. Depending on the target audience, that business may be immediate, such as buying tickets to a concert, or a product that controls acne. It may also be to generate interest in a more complex product or service by simply opening the door to new possibilities. Both require a call to action to encourage customer response.]]></description>
</item>
<item>
<title>Read Me That Sales Letter! Have You Convinced The Customer Just How Good Your Product Is?</title>
<link>http://EzineArticles.com/5308771</link>
<guid>http://EzineArticles.com/5308771</guid>
<pubDate>Tue, 02 Nov 2010 14:03:37 -0500</pubDate>
<description><![CDATA[The descriptive of a product or service is but one element of sales letter content. How that product or service relates to the issue in the marketplace, why it's better than the competition, and what makes your organization stand out, are some of the other elements that contribute to a convincing, successful sales letter.]]></description>
</item>
<item>
<title>How to Hook Your Sales Letter Customer: Know Your Offer, Then Take Your Time to Think It Through</title>
<link>http://EzineArticles.com/5307717</link>
<guid>http://EzineArticles.com/5307717</guid>
<pubDate>Mon, 01 Nov 2010 21:13:10 -0500</pubDate>
<description><![CDATA[How do you grab attention in a sales letter? Through a first-rate hook. How do you come up with a first-rate hook? That's the real question. First, it helps to fully appreciate what your sales letter is attempting to achieve. And second, giving yourself quality time to think things through.]]></description>
</item>
<item>
<title>Whoever Gets Your Sales Letter Should Realize: If I Don't Take Advantage of the Offer, I'll Be Sorry</title>
<link>http://EzineArticles.com/5288439</link>
<guid>http://EzineArticles.com/5288439</guid>
<pubDate>Mon, 01 Nov 2010 10:24:44 -0500</pubDate>
<description><![CDATA[To whom are you sending your sales letters? Do you appreciate how specific a target audience can be? Where you can, get personal and create relationship through knowing the name of the person to whom that sales letter is being sent. To support that, and for every audience, come up with some incentive, price or otherwise, that persuades the reader that this is an offer not to be missed.]]></description>
</item>
<item>
<title>Sales Letter Format: The Elements You Need and How to Structure Them</title>
<link>http://EzineArticles.com/5292944</link>
<guid>http://EzineArticles.com/5292944</guid>
<pubDate>Mon, 01 Nov 2010 10:11:35 -0500</pubDate>
<description><![CDATA[Anyone having to write a sales letter, whether print, e-mail or fax, can go to the search engines and find all kinds of sales letter templates. While these may be useful, it doesn't tell the writer the importance of understanding a sales letter format and why it works in the way it does. This is the first of a series of articles on the sales letter format.]]></description>
</item>
<item>
<title>Your Sales Letter: Does It Reflect Your Style? More Importantly, Does It Sell?</title>
<link>http://EzineArticles.com/5288933</link>
<guid>http://EzineArticles.com/5288933</guid>
<pubDate>Fri, 29 Oct 2010 13:37:55 -0500</pubDate>
<description><![CDATA[What style should your sales letters and sales material reflect? It's going to partly depend on your target audience, whether they're business to consumer or business to business and the type of product or service being marketed. Will it be a one-page bold sheet, a pages-long landing page or a smart business letter with an appealing offer? The style you pick says a lot about your organization and your market.]]></description>
</item>
<item>
<title>Sales Letters: Potential for Greatness? Only If You Appreciate Why Your Product or Service Is Great</title>
<link>http://EzineArticles.com/5281729</link>
<guid>http://EzineArticles.com/5281729</guid>
<pubDate>Thu, 28 Oct 2010 13:58:57 -0500</pubDate>
<description><![CDATA[Sales letters are a critical element of getting business in many areas. However, too often business owners are unaware of what their product or service actually does in the marketplace. They think it's one thing where it is often another. This article is designed to help business owners get to that reality in order to create more effective and successful sales letters.]]></description>
</item>
<item>
<title>Sales Calls and Sales Letters: Yes, There's a Down Side, But Not If You Want a Healthy Economy</title>
<link>http://EzineArticles.com/5252303</link>
<guid>http://EzineArticles.com/5252303</guid>
<pubDate>Mon, 25 Oct 2010 08:50:02 -0500</pubDate>
<description><![CDATA[As consumers, we're tired of receiving so many sales calls and sales letters from organizations anxious to secure funds from the causes they espouse. And yet sales calls and sales letters are vital components of a healthy economy. Just ask the new business starting up in your neighborhood.]]></description>
</item>
<item>
<title>Sales Letters: Bane of Your Existence? Maybe, Potential to Solve Issues in the Marketplace? You Bet!</title>
<link>http://EzineArticles.com/5253913</link>
<guid>http://EzineArticles.com/5253913</guid>
<pubDate>Fri, 22 Oct 2010 20:58:37 -0500</pubDate>
<description><![CDATA[Sales letters are a service to the marketplace. They should provide specific information about a product or service that solves a problem or issue existing in that marketplace. Too often, sales letters provide general information about a product or service, yet fail to tell and therefore excite potential buyers on the problem or issue that will be resolved.]]></description>
</item>
<item>
<title>Cold Calling: Is It Dead Or Simply Having a Rough Ride? It Depends on How Persistent You Are</title>
<link>http://EzineArticles.com/5248528</link>
<guid>http://EzineArticles.com/5248528</guid>
<pubDate>Fri, 22 Oct 2010 13:18:57 -0500</pubDate>
<description><![CDATA[An awful lot of people make cold calls. Usually one thinks of salespeople, but then anyone in a freelance business, small business, and committed entrepreneur has to make calls to build their business. Some of those calls may be referrals, a lot are cold calls. Is cold calling dead? Hardly, but is going through a rough time with this economy.]]></description>
</item>
<item>
<title>Proposal Writing: Why Practical and Simpler May Boost Your Chances to Win the Business</title>
<link>http://EzineArticles.com/5246729</link>
<guid>http://EzineArticles.com/5246729</guid>
<pubDate>Fri, 22 Oct 2010 13:01:15 -0500</pubDate>
<description><![CDATA[Proposal writing is challenging at the best of times. Has it changed over the years? In some ways it's gotten simpler and in other ways more complex. Is there a balancing act here so a busy client can quickly and easily absorb a proposal bid that's been turned in?]]></description>
</item>
<item>
<title>Analytical Reports: Before Analyzing the Answers to Survey Questions, First Organize Those Answers</title>
<link>http://EzineArticles.com/5241804</link>
<guid>http://EzineArticles.com/5241804</guid>
<pubDate>Thu, 21 Oct 2010 14:54:30 -0500</pubDate>
<description><![CDATA[This is the sixth in a series of articles about how to conduct a survey if it is required for an analytical report. In this article we discuss how answers to survey questions can be organized so that analysis can determine the role they might play in your report.]]></description>
</item>
<item>
<title>Analytical Reports: Which Survey Method Will You Use?</title>
<link>http://EzineArticles.com/5232367</link>
<guid>http://EzineArticles.com/5232367</guid>
<pubDate>Wed, 20 Oct 2010 14:19:49 -0500</pubDate>
<description><![CDATA[In this fourth article on conducting surveys for an analytical report assignment, the focus is on the survey method. Will it be conducted by phone, e-mail, mail, by interview? There are a number of choices to be considered, based on the type of information and in-depth quality required.]]></description>
</item>
<item>
<title>Analytical Reports: So You Have to Do a Survey! Design the Questions to Get the Answers You Need</title>
<link>http://EzineArticles.com/5233999</link>
<guid>http://EzineArticles.com/5233999</guid>
<pubDate>Tue, 19 Oct 2010 19:01:32 -0500</pubDate>
<description><![CDATA[This is the fifth in a series of articles that deal with conducting a survey as part of an analytical report. What questions should you be asking to get the information you need? It depends on the purpose of the report, the complexity of the answers required, and what kind of target audience you're dealing with.]]></description>
</item>
<item>
<title>Writing an Analytical Report? 7 Key Access Points to the People and Information Resources You Need</title>
<link>http://EzineArticles.com/5212938</link>
<guid>http://EzineArticles.com/5212938</guid>
<pubDate>Tue, 19 Oct 2010 08:24:04 -0500</pubDate>
<description><![CDATA[If you've been asked to submit an analytical report on a project, you may be clear on the terms of reference, but are you sure you have carte blanche access to all the resources you need? This article suggests that there are at least 7 points of access to people and information resources that you need to be sure of.]]></description>
</item>
<item>
<title>Analytical Reports: You Have to Conduct a Survey - Be Sure to Know Who's Got the Answers You Need</title>
<link>http://EzineArticles.com/5227646</link>
<guid>http://EzineArticles.com/5227646</guid>
<pubDate>Mon, 18 Oct 2010 21:46:42 -0500</pubDate>
<description><![CDATA[This is the third article in a series on conducting a survey as part of an analytical report. Sometimes it can be a question as to who should be included in the survey. It's very important to consider all stakeholders and where possible, give them a chance to express their opinions. When that's not possible, how do you prioritize?]]></description>
</item>
<item>
<title>Analytical Reports: Why Are You Conducting This Survey? Better Make Sure You Know!</title>
<link>http://EzineArticles.com/5227503</link>
<guid>http://EzineArticles.com/5227503</guid>
<pubDate>Mon, 18 Oct 2010 21:10:19 -0500</pubDate>
<description><![CDATA[You've been given an analytical report to complete. In this second article on surveys, we stress the importance of being clear on the purpose of the survey as part of the assignment. What significance does it have to the end result?]]></description>
</item>
<item>
<title>Analytical Reports: When You Have to Conduct a Survey, 5 Things You Need to Know</title>
<link>http://EzineArticles.com/5227369</link>
<guid>http://EzineArticles.com/5227369</guid>
<pubDate>Mon, 18 Oct 2010 20:55:48 -0500</pubDate>
<description><![CDATA[You've been assigned an analytical report. As you go through the terms of reference, you realize that as part of the project you are going to have to conduct a survey. Here are 5 things you need to know.]]></description>
</item>
<item>
<title>You're Assigned an Analytical Report: Before You Do Anything, Check Out the Terms of Reference</title>
<link>http://EzineArticles.com/5186703</link>
<guid>http://EzineArticles.com/5186703</guid>
<pubDate>Wed, 13 Oct 2010 10:02:03 -0500</pubDate>
<description><![CDATA[When you're given an assignment to do an analytical report, or any kind of report for that matter, be sure to check out and question the terms of reference. If you don't, you may make assumptions about what may or may not be expected from you. Since you don't want any unpleasant surprises, ask questions so as to be clear from the start what the terms of reference imply.]]></description>
</item>
<item>
<title>Today's Business Proposals: 3 Ways They Differ From Yesterday's and Why These Must Be in Your Bid</title>
<link>http://EzineArticles.com/5177706</link>
<guid>http://EzineArticles.com/5177706</guid>
<pubDate>Tue, 12 Oct 2010 09:30:12 -0500</pubDate>
<description><![CDATA[Yesterday's business proposals were overly long and didn't have the benefits of today's technology. Three changes from the way things were done yesterday are critical in winning client business today. The foundation for each is simplicity.]]></description>
</item>
<item>
<title>Write an Analytical Report That Readers Will Actually Read: Avoid These Language and Content Issues</title>
<link>http://EzineArticles.com/5178677</link>
<guid>http://EzineArticles.com/5178677</guid>
<pubDate>Tue, 12 Oct 2010 09:12:47 -0500</pubDate>
<description><![CDATA[If you've been asked to research and write an analytical report, there are language and content issues that you need to be aware of. The purpose of the report is always to serve the readers. Certain language and content issues can get in the way of that purpose. Your job is to make sure they don't.]]></description>
</item>
<item>
<title>Here's a Revolutionary Customer Service Idea: Let's Train the Customer Instead</title>
<link>http://EzineArticles.com/5169340</link>
<guid>http://EzineArticles.com/5169340</guid>
<pubDate>Thu, 07 Oct 2010 21:35:06 -0500</pubDate>
<description><![CDATA[How many times have you heard how badly customers were treated by the store clerk, or the service department at the car dealership? How many times have you been told by visitors to France just how rude the French can be? But then how well did the customer, or the visitor treat the person they were dealing with. This article contents that the real answer is to take an opposing position: It's time to train the customer.]]></description>
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<title>How Can You Make Your Business Proposal a Page Turner? Take a Tip or Two from Stieg Larsson</title>
<link>http://EzineArticles.com/5161848</link>
<guid>http://EzineArticles.com/5161848</guid>
<pubDate>Thu, 07 Oct 2010 15:44:28 -0500</pubDate>
<description><![CDATA[With his Millennium Trilogy, beginning with The Girl with the Dragon Tattoo, Stieg Larsson has created an incredible story. It's a page turner. What if you were to turn your next business or project proposal into a compelling story, with plot, characters and writing that is tight and to the point? Wouldn't that make your client sit up and take notice? You might even take a tip or two from Stieg Larsson and create a unique proposal that you'd be proud of and that gives you an edge to win the business.]]></description>
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<title>Why Would the Client Want to Work With You? Could It Be That You Share Similar Values?</title>
<link>http://EzineArticles.com/5156507</link>
<guid>http://EzineArticles.com/5156507</guid>
<pubDate>Thu, 07 Oct 2010 09:24:11 -0500</pubDate>
<description><![CDATA[If you're submitting a business proposal to a client, what would that client want to know about you? Apart from your ability to do the job, what about your values? Could you work together? Are shared values important? We explore that issue.]]></description>
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<title>When Preparing a Business Proposal, Do You Really Know What the Client Wants?</title>
<link>http://EzineArticles.com/5148812</link>
<guid>http://EzineArticles.com/5148812</guid>
<pubDate>Tue, 05 Oct 2010 08:27:50 -0500</pubDate>
<description><![CDATA[It's an axiom: You cannot effectively prepare a proposal to serve a client unless you are clear you know what the client wants. One of the essential steps in developing a proposal, it's up to suppliers to check with the client to make sure they understand what the client wants.]]></description>
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<title>Why Do Some Bidders Lose Bids They Should Have Won? They Failed to Meet the Terms Set by the Vendor</title>
<link>http://EzineArticles.com/5142451</link>
<guid>http://EzineArticles.com/5142451</guid>
<pubDate>Mon, 04 Oct 2010 15:20:34 -0500</pubDate>
<description><![CDATA[If you're considering submitting a bid on a business proposal, it's critical that you abide by the terms set out by the vendor. Failure to do so could mean that your winning solution will never get chosen. Here's what to check for.]]></description>
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<title>In Developing Your Proposal, You'll Reap Dividends by How Well You Focus on Client and Relationship</title>
<link>http://EzineArticles.com/5143264</link>
<guid>http://EzineArticles.com/5143264</guid>
<pubDate>Mon, 04 Oct 2010 09:05:16 -0500</pubDate>
<description><![CDATA[In the midst of developing a business proposal to solve the needs of a client, it's sometimes hard to remember to keep your focus on the client. This isn't to say that the service you're going to provide the client isn't a critical element. Of course it is, but in your written proposal, clients must recognize that they are number one from your perspective. It builds relationship.]]></description>
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<title>How Good of a Researcher Are You?</title>
<link>http://EzineArticles.com/5130004</link>
<guid>http://EzineArticles.com/5130004</guid>
<pubDate>Mon, 04 Oct 2010 08:26:05 -0500</pubDate>
<description><![CDATA[You need to find some information. What approaches might you use in order to research what you're looking for? Yes, keywords can help you zero in on Internet searches. But what if that doesn't really help? You might want to relax and try mind mapping.]]></description>
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<title>Four Essentials You Need to Keep in Mind When Responding to Proposals</title>
<link>http://EzineArticles.com/5137718</link>
<guid>http://EzineArticles.com/5137718</guid>
<pubDate>Mon, 04 Oct 2010 07:59:07 -0500</pubDate>
<description><![CDATA[When responding to a business proposal, whether it's an RFP on an informal proposal, there are four essential elements that proposal bidders should bear in mind, yet are often forgotten. Including these essentials ensures that the business proposal is on firm ground, and therefore better placed to win the business.]]></description>
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