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<title>Robert Greenshields - EzineArticles Expert Author</title>
<link>http://EzineArticles.com/expert/Robert_Greenshields</link>
<pubDate>Wed, 15 Feb 2012 11:56:00 -0600</pubDate>
<image><title>Robert Greenshields - EzineArticles Expert Author</title>
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<copyright>Copyright 2012 EzineArticles.com - All Rights Reserved.</copyright>
<description><![CDATA[Robert Greenshields is a copywriter and persuasive marketing coach who helps coaches, consultants, trainers and other independent professionals turn their expertise into a product to attract more clients and more profit more easily]]></description>
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<title>7 Secrets Of Communicating Unconsciously</title>
<link>http://EzineArticles.com/5524808</link>
<guid>http://EzineArticles.com/5524808</guid>
<pubDate>Thu, 09 Dec 2010 14:53:09 -0600</pubDate>
<description><![CDATA[The key secret of successful communication is that it almost all happens at an unconscious level. That means that people are forming opinions about what you say without really knowing the reason why. If you know what works unconsciously, you can make your communication so much more effective.]]></description>
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<item>
<title>3 Secrets Of Getting Higher Fees For Your Expertise</title>
<link>http://EzineArticles.com/5516520</link>
<guid>http://EzineArticles.com/5516520</guid>
<pubDate>Wed, 08 Dec 2010 10:46:47 -0600</pubDate>
<description><![CDATA[One of the biggest reasons why most people are failing to make the most of their expertise is that they haven't worked out what people will pay for. Investing a bit of time in this step makes the difference between a highly successful business and a disappointing outcome.]]></description>
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<item>
<title>5 Secrets Of Getting More Profit From Your Expertise</title>
<link>http://EzineArticles.com/5509146</link>
<guid>http://EzineArticles.com/5509146</guid>
<pubDate>Wed, 08 Dec 2010 08:00:00 -0600</pubDate>
<description><![CDATA[Truth is that almost everyone is an expert in something! The problem is that most people don't know how to take full advantage of their own expertise for maximum profit. These five steps show you how to turn your expertise into more profit.]]></description>
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<item>
<title>The Power Of Chunking And The Magic of Number 7</title>
<link>http://EzineArticles.com/5500021</link>
<guid>http://EzineArticles.com/5500021</guid>
<pubDate>Mon, 06 Dec 2010 14:38:02 -0600</pubDate>
<description><![CDATA[The number seven has major significance in our society - ranging from wonders of the world to days of the week. It also proves to be very important in memory and communications. Discover how you can use this knowledge to your advantage.]]></description>
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<item>
<title>Four Persuasive Presentation Secrets</title>
<link>http://EzineArticles.com/5486336</link>
<guid>http://EzineArticles.com/5486336</guid>
<pubDate>Mon, 06 Dec 2010 13:10:02 -0600</pubDate>
<description><![CDATA[Being able to communicate persuasively with any audience is not just about what you say, it's also about what you do. Here are four tips for making your communication more persuasive.]]></description>
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<item>
<title>Four Reasons Most People Hate Public Speaking</title>
<link>http://EzineArticles.com/5477487</link>
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<pubDate>Fri, 03 Dec 2010 08:15:48 -0600</pubDate>
<description><![CDATA[While it's often said that public speaking is the world's number one fear, there is actually no research to back up that claim. But it is true that most people would rather avoid stand up in front of a group of people. Here are four reasons why that is the case and why it causes people to lose out.]]></description>
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<item>
<title>The 5 Keys To Understanding Your Customers</title>
<link>http://EzineArticles.com/5472953</link>
<guid>http://EzineArticles.com/5472953</guid>
<pubDate>Thu, 02 Dec 2010 11:52:47 -0600</pubDate>
<description><![CDATA[When you have a good understanding of the people in your market - and what they want - you are well positioned to help more people and make more money. Here are five ways to help you find out more.]]></description>
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<item>
<title>The Two Biggest Reasons People Spend Money</title>
<link>http://EzineArticles.com/5459474</link>
<guid>http://EzineArticles.com/5459474</guid>
<pubDate>Wed, 01 Dec 2010 08:23:37 -0600</pubDate>
<description><![CDATA[If you want to build a profitable business, one of the keys is getting a clear understanding of what your customers want. This process help you match your offer to what they are looking for.]]></description>
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<item>
<title>10 Secrets of Discovering the Desires of Your Customers</title>
<link>http://EzineArticles.com/5451115</link>
<guid>http://EzineArticles.com/5451115</guid>
<pubDate>Tue, 30 Nov 2010 15:46:33 -0600</pubDate>
<description><![CDATA[The best way to build a successful business is to offer your prospects and customers something they already want. That means that getting to know your customers is one of the most important steps in building your business success. Here are 10 ways to find out what they want.]]></description>
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<item>
<title>Why You Need to Know About Your Competitors As Well As Your Customers</title>
<link>http://EzineArticles.com/5430223</link>
<guid>http://EzineArticles.com/5430223</guid>
<pubDate>Wed, 24 Nov 2010 14:47:38 -0600</pubDate>
<description><![CDATA[One of the best ways to understand your market is to spend time studying your competition. Following a few simple steps can teach you a lot.]]></description>
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<item>
<title>How to Be the Obvious Choice for Your Customers</title>
<link>http://EzineArticles.com/5418839</link>
<guid>http://EzineArticles.com/5418839</guid>
<pubDate>Tue, 23 Nov 2010 12:40:15 -0600</pubDate>
<description><![CDATA[If you can't state clearly and succinctly what makes your business special, your prospective customers will never see it. Cheapest price is rarely the best way to stand out. The best way is to offer something unique in the form of service, value or exclusivity. Decide which is best for your business. You can also stand out by offering a cheaper price but it's rarely the best positioning.]]></description>
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<item>
<title>How to Create a Unique Positioning That Attracts More Customers</title>
<link>http://EzineArticles.com/5418015</link>
<guid>http://EzineArticles.com/5418015</guid>
<pubDate>Tue, 23 Nov 2010 12:39:40 -0600</pubDate>
<description><![CDATA[You don't want to just exist in your marketplace, you should be the company of choice. That means you have to figure out what makes you special.]]></description>
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<item>
<title>The Steps to Getting More of Your Ideal Customers</title>
<link>http://EzineArticles.com/5415620</link>
<guid>http://EzineArticles.com/5415620</guid>
<pubDate>Tue, 23 Nov 2010 11:20:11 -0600</pubDate>
<description><![CDATA[The secret to getting more of your ideal customers is finding out as much about them as possible. Asking the right questions helps you get the information you need.]]></description>
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<item>
<title>5 Secrets of Checking That the Market Will Buy Your Product</title>
<link>http://EzineArticles.com/5406662</link>
<guid>http://EzineArticles.com/5406662</guid>
<pubDate>Fri, 19 Nov 2010 15:34:30 -0600</pubDate>
<description><![CDATA[Identifying whether people will pay for your your product or service is an important part of market research. These steps will help you find the right information.]]></description>
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<item>
<title>5 Secrets of Good Market Research</title>
<link>http://EzineArticles.com/5373565</link>
<guid>http://EzineArticles.com/5373565</guid>
<pubDate>Tue, 16 Nov 2010 10:09:04 -0600</pubDate>
<description><![CDATA[Research is an important step that is too easily missed out of the business planning process. Following some key principles will help you get the best out of research.]]></description>
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<item>
<title>6 Common Mistakes In Explaining What Your Business Does</title>
<link>http://EzineArticles.com/5336053</link>
<guid>http://EzineArticles.com/5336053</guid>
<pubDate>Thu, 11 Nov 2010 14:15:41 -0600</pubDate>
<description><![CDATA[If you want your business to stand out from the competition, you need to be able to describe it in a way that attracts attention. The problem is most businesses - even very large corporations - fail to be memorable because they keep making the obvious mistakes.]]></description>
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<item>
<title>Seven Ways to Stand Out in Your Market</title>
<link>http://EzineArticles.com/5335966</link>
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<pubDate>Tue, 09 Nov 2010 10:33:58 -0600</pubDate>
<description><![CDATA[Being able to find the right market and to create a distinctive positioning is key to the success of your business. But most business owners either miss this step out entirely or they spend very little time on it. What are the keys to finding the right positioning?]]></description>
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<item>
<title>Seven Secrets of Finding the Most Profitable Market</title>
<link>http://EzineArticles.com/5330122</link>
<guid>http://EzineArticles.com/5330122</guid>
<pubDate>Mon, 08 Nov 2010 12:58:56 -0600</pubDate>
<description><![CDATA[The most successful businesses are those who specialize rather than trying to please everybody. The secret to success is identifying and defining the right niche for your business to dominate.]]></description>
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<item>
<title>7 Reasons the Internet Could Help Your Business Grow</title>
<link>http://EzineArticles.com/5330093</link>
<guid>http://EzineArticles.com/5330093</guid>
<pubDate>Mon, 08 Nov 2010 11:56:06 -0600</pubDate>
<description><![CDATA[There are many wild claims about how easy it is to make money online. You may even have tried it and been disappointed with the results. If you follow a proven approach and have the right idea, using the Internet can help you build a better business and a higher income.]]></description>
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<item>
<title>Success in Business - Four Essential Steps to Getting What You Want</title>
<link>http://EzineArticles.com/4586276</link>
<guid>http://EzineArticles.com/4586276</guid>
<pubDate>Thu, 01 Jul 2010 11:11:52 -0500</pubDate>
<description><![CDATA[When you run a business - whether working alone or with others - it's like a journey. If you don't know exactly where you want to go, you'll never be able to get there. You'd never turn up at an airport without knowing your destination. But that's actually how most people run their businesses. So it's important to take some time to get clear about where you are heading and how to get there. ]]></description>
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<item>
<title>5 Keys to Improving Your Presentation Skills With Unconscious Communication</title>
<link>http://EzineArticles.com/4579720</link>
<guid>http://EzineArticles.com/4579720</guid>
<pubDate>Wed, 30 Jun 2010 12:23:23 -0500</pubDate>
<description><![CDATA[If you want to improve your influence presentation skills in any situation, you need to discover the power of unconscious communication. Most people focus too much on the 'conscious' aspects of communication and pack in too much information and detail. Almost all successful communication happens at an unconscious level. So if you learn how to make your communication work unconsciously, you have more chance of getting your message across effectively.]]></description>
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<item>
<title>Making Selling Easier - Three Questions to Find Out What the Customer Really Wants</title>
<link>http://EzineArticles.com/3279831</link>
<guid>http://EzineArticles.com/3279831</guid>
<pubDate>Wed, 18 Nov 2009 07:43:00 -0600</pubDate>
<description><![CDATA[Understanding someone's values helps you influence them more effectively - particularly if you want to sell them something. These are the three questions you need to ask and how to use the information.]]></description>
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<item>
<title>5 Steps to Creating the Psychology For Success As an Entrepreneur</title>
<link>http://EzineArticles.com/972482</link>
<guid>http://EzineArticles.com/972482</guid>
<pubDate>Mon, 10 Nov 2008 11:56:41 -0600</pubDate>
<description><![CDATA[Many people who had successful careers in large organizations don't enjoy the same success when they run their own businesses. Though having the right product and good marketing is vital, there's another key ingredient that will determine whether or not they succeed - having the right mindset. This article shows 5 key steps to developing the success mindset in business.]]></description>
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<title>Successful Goal Setting in 7 Easy Steps</title>
<link>http://EzineArticles.com/1054229</link>
<guid>http://EzineArticles.com/1054229</guid>
<pubDate>Thu, 20 Mar 2008 08:49:59 -0500</pubDate>
<description><![CDATA[If you've ever wanted to accomplish something but been unsure how to get started, this process could be what you were missing. These 7 steps show you how to set the right goals and then take action to make sure you get them.]]></description>
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<item>
<title>The Truth About Success With Social Marketing</title>
<link>http://EzineArticles.com/1043221</link>
<guid>http://EzineArticles.com/1043221</guid>
<pubDate>Thu, 13 Mar 2008 15:55:09 -0500</pubDate>
<description><![CDATA[Social marketing - using popular social websites to promote your business - is becoming increasingly popular but also controversial. There's a lot of conflicting advice on how to profit from it - or even whether you should use it for business purposes at all. What's the truth?]]></description>
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<title>NLP Secrets - Building Trust and Rapport Through Published Communication</title>
<link>http://EzineArticles.com/1037650</link>
<guid>http://EzineArticles.com/1037650</guid>
<pubDate>Tue, 11 Mar 2008 14:23:37 -0500</pubDate>
<description><![CDATA[From the field of Neuro-linguistic Programming (NLP), rapport is state where it is much easier to communicate effectively. You can build it in a live situation through what you see and hear in the moment - words, body language and gestures. However, building rapport through published communication such as email, video and audio is arguably even more important. Here are 5 tips on building trust and confidence through published communication.]]></description>
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<title>7 Ways To Use A Guarantee To Sell More</title>
<link>http://EzineArticles.com/1026224</link>
<guid>http://EzineArticles.com/1026224</guid>
<pubDate>Thu, 06 Mar 2008 11:40:45 -0600</pubDate>
<description><![CDATA[People are more likely to buy from you if they feel there is no risk involved. The main way of doing that is by offering some form of guarantee. However many businesses lose out because they don't offer one or offer the wrong type. Here are 7 ways to make guarantees work for your business.]]></description>
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<item>
<title>Build Rapport to Make Your Communication More Effective</title>
<link>http://EzineArticles.com/1016612</link>
<guid>http://EzineArticles.com/1016612</guid>
<pubDate>Fri, 29 Feb 2008 15:29:19 -0600</pubDate>
<description><![CDATA[Rapport is a powerful technique from Neuro-linguistic Programming (NLP) that helps you quickly build trust and confidence with people to enable you to get better results from your communication and marketing. Here are 6 ways you can do that quickly.]]></description>
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<item>
<title>How To Turn One-off Customers Into Long-Term Clients</title>
<link>http://EzineArticles.com/997606</link>
<guid>http://EzineArticles.com/997606</guid>
<pubDate>Thu, 21 Feb 2008 09:42:55 -0600</pubDate>
<description><![CDATA[Most of the sales in your business will come from a small proportion of your customers. So how do you build relationships with them so that they stay with you and spend more. This articles shows 7 ways to build profitable long-term relationships with your customers.]]></description>
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<item>
<title>5 Steps to an Effective Marketing Plan</title>
<link>http://EzineArticles.com/975644</link>
<guid>http://EzineArticles.com/975644</guid>
<pubDate>Mon, 11 Feb 2008 11:49:06 -0600</pubDate>
<description><![CDATA[The secret to winning more customers and earning more money is combining the right mindset for success with marketing that is easy, effective and persuasive. This article poses 7 simple questions that will help any entrepreneur or independent professional earn more and work less.]]></description>
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<item>
<title>Three Secrets of Maintaining Your Focus</title>
<link>http://EzineArticles.com/785791</link>
<guid>http://EzineArticles.com/785791</guid>
<pubDate>Mon, 21 Jan 2008 08:43:23 -0600</pubDate>
<description><![CDATA[It's easy to say we're going to do something, but how many of us actually follow through? Focus is necessary if you want to become more successful. But it's not always easy to achieve. This article explains how you can stay on track to get what you truly want.]]></description>
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<title>Why the Power of Patience Can Help You Get What You Want</title>
<link>http://EzineArticles.com/782665</link>
<guid>http://EzineArticles.com/782665</guid>
<pubDate>Mon, 21 Jan 2008 08:36:22 -0600</pubDate>
<description><![CDATA[In the age of instant gratification, it's often difficult to wait for what you want. We want everything now, not later. But it's not always possible to snap your fingers and change your circumstances just like that. This article shares some techniques for developing patience and making the most of the wait for what you want.]]></description>
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<item>
<title>Three Steps to Winning More Energy by Clearing Clutter</title>
<link>http://EzineArticles.com/822981</link>
<guid>http://EzineArticles.com/822981</guid>
<pubDate>Mon, 12 Nov 2007 08:47:02 -0600</pubDate>
<description><![CDATA[Having your home and your office well organized makes it easier to get things done. But purging clutter and unnecessary items from your surroundings can also symbolize a deeper process of cleansing and purification in your life. Here are tips on how to get rid of useless clutter and better organize what's left to benefit yourself both mentally and spiritually.]]></description>
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<item>
<title>The Secret Power of Loving Yourself in 3 Steps</title>
<link>http://EzineArticles.com/822347</link>
<guid>http://EzineArticles.com/822347</guid>
<pubDate>Thu, 08 Nov 2007 14:39:21 -0600</pubDate>
<description><![CDATA[In business we're usually told all about the importance of caring about our clients and customers. But the truth is many people don't achieve the business success they could because they don't spend enough time loving themselves. Here are three tips on putting that right.]]></description>
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<item>
<title>Three Easy Steps To Help You Get What You Want</title>
<link>http://EzineArticles.com/806587</link>
<guid>http://EzineArticles.com/806587</guid>
<pubDate>Tue, 30 Oct 2007 15:41:30 -0500</pubDate>
<description><![CDATA[When you know what you want - whether in your work or your personal life - there are three steps you have to follow to start making it happen. This article describes how you can follow them easily.]]></description>
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<title>The Truth About Where Success Begins</title>
<link>http://EzineArticles.com/803257</link>
<guid>http://EzineArticles.com/803257</guid>
<pubDate>Mon, 29 Oct 2007 10:11:43 -0500</pubDate>
<description><![CDATA[It is possible to become successful at nearly anything you do. But the truth is you are more likely to succeed if you know exactly what you want to be successful at - and it should be something you enjoy. This article shares some tips on helping you achieve that.]]></description>
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<title>How to Change Your Limiting Beliefs to Help Get Better Results</title>
<link>http://EzineArticles.com/801385</link>
<guid>http://EzineArticles.com/801385</guid>
<pubDate>Fri, 26 Oct 2007 14:01:33 -0500</pubDate>
<description><![CDATA[One of the keys to success in any field is knowing how your beliefs impact on everything you do. Beliefs may just be thoughts but they have the power to hold you back from doing what will make you happy. So the power to change your beliefs is an important key to getting what you want. This article explains how you can do that.]]></description>
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<title>Could You Really Create a Marketing Plan in Just 7 Minutes</title>
<link>http://EzineArticles.com/799423</link>
<guid>http://EzineArticles.com/799423</guid>
<pubDate>Thu, 25 Oct 2007 15:26:34 -0500</pubDate>
<description><![CDATA[Most business owners create a product or service then they go out to the world effectively saying to everyone 'buy mine, buy mine' and hope to succeed. But, if you want to win in any field of endeavor, you need a better plan than your competitors. So, in business, you need the best marketing plan possible. This article explains how to make producing one simple and quick.]]></description>
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<title>How to Overcome The Self-Sabotaging Behaviors That Prevent Success</title>
<link>http://EzineArticles.com/796652</link>
<guid>http://EzineArticles.com/796652</guid>
<pubDate>Wed, 24 Oct 2007 13:50:38 -0500</pubDate>
<description><![CDATA[Whatever you want to achieve, there are some common problems that could derail your plans if you're not mindful of them: self-sabotaging behaviors. In this article, you'll discover what they are and how to overcome them.]]></description>
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<item>
<title>How to Find More Time by Simplifying Your Life</title>
<link>http://EzineArticles.com/790837</link>
<guid>http://EzineArticles.com/790837</guid>
<pubDate>Mon, 22 Oct 2007 09:19:38 -0500</pubDate>
<description><![CDATA[The busier you are and the more responsibilities you have, the more difficult everything seems to be. If you can take steps to simplify your life, you'll find your energy and focus gradually returning. This article shows you how to simplify your life to get more done.]]></description>
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<item>
<title>Here's The One Thing That Will Guarantee You Success</title>
<link>http://EzineArticles.com/777527</link>
<guid>http://EzineArticles.com/777527</guid>
<pubDate>Fri, 12 Oct 2007 12:57:26 -0500</pubDate>
<description><![CDATA[Most people have dreams or goals. But most people give up on them too easily. Perseverance is often the thing that makes the successful people stand out. This articles shares some secrets of how you can beat the obstacles that hold others back.]]></description>
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<item>
<title>How to Lighten Your Load and Find More Time in Your Life</title>
<link>http://EzineArticles.com/775522</link>
<guid>http://EzineArticles.com/775522</guid>
<pubDate>Thu, 11 Oct 2007 10:19:38 -0500</pubDate>
<description><![CDATA[Are you afraid to ask for help - yet you're weighed down with things to do, including tasks for other people. Learn how to get help while also being able to say no to others.]]></description>
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<item>
<title>How to Stop Procrastination From Holding You Back</title>
<link>http://EzineArticles.com/774057</link>
<guid>http://EzineArticles.com/774057</guid>
<pubDate>Wed, 10 Oct 2007 16:14:30 -0500</pubDate>
<description><![CDATA[Procrastination can destroy your life if you let it. It can cause financial problems, relationship problems, health crises, and more. Yet it can be so easy to overcome by following these simple techniques.]]></description>
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<item>
<title>How to Get it Done When You Have a Million Things to Do</title>
<link>http://EzineArticles.com/772113</link>
<guid>http://EzineArticles.com/772113</guid>
<pubDate>Wed, 10 Oct 2007 11:31:00 -0500</pubDate>
<description><![CDATA[One common problem many people face is a rampant sense of confusion. They've got a million things on their minds and they're trying to remember them all at once. Who can concentrate under that kind of pressure? Following these simple steps can make everything so much clearer.]]></description>
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<item>
<title>Why Sleep is the Hidden Secret of Business Success</title>
<link>http://EzineArticles.com/764546</link>
<guid>http://EzineArticles.com/764546</guid>
<pubDate>Fri, 05 Oct 2007 13:49:57 -0500</pubDate>
<description><![CDATA[When you're tired, you don't have the mental or physical stamina you need to meet your daily demands. It's like trying to run an appliance on limited power. You'll either get poor performance, or glitches will occur so it doesn't run properly. Discover the secret of having all the energy you need to complete your daily tasks.]]></description>
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<item>
<title>One Surprising Word That Can Help You Get What You Want</title>
<link>http://EzineArticles.com/761901</link>
<guid>http://EzineArticles.com/761901</guid>
<pubDate>Thu, 04 Oct 2007 14:31:05 -0500</pubDate>
<description><![CDATA[Most of us really want to help others, whether at work or at home but sometimes our good intentions can get the best of us and we end up taking on too much. This article shares effective strategies for saying 'no' when it really counts.]]></description>
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<item>
<title>7 Steps to Taking Control of Your Time</title>
<link>http://EzineArticles.com/732855</link>
<guid>http://EzineArticles.com/732855</guid>
<pubDate>Tue, 18 Sep 2007 09:57:19 -0500</pubDate>
<description><![CDATA[One of the biggest obstacles to business success is allowing yourself to feel at the mercy of time. But you can choose how to spend your time and you can spend it wisely or badly. This article describes seven ways in which you can take control of your time.]]></description>
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<item>
<title>7 Ways to Avoid Being an Email Slave</title>
<link>http://EzineArticles.com/734043</link>
<guid>http://EzineArticles.com/734043</guid>
<pubDate>Tue, 18 Sep 2007 09:46:23 -0500</pubDate>
<description><![CDATA[Although email is an essential business tool, it can also turn out to be a real productivity killer. This articles gives you seven steps for freeing up time by managing email effectively.]]></description>
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<item>
<title>Is Too Much Caution Holding You Back From Business Success?</title>
<link>http://EzineArticles.com/736496</link>
<guid>http://EzineArticles.com/736496</guid>
<pubDate>Tue, 18 Sep 2007 09:28:25 -0500</pubDate>
<description><![CDATA[Many people don't achieve the success they want in business because they are scared of taking risks. This article looks at when it's right to be prudent and when caution holds us back.]]></description>
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<item>
<title>7 Ways to Make Every Minute of Your Working Day Count</title>
<link>http://EzineArticles.com/733699</link>
<guid>http://EzineArticles.com/733699</guid>
<pubDate>Tue, 18 Sep 2007 09:11:21 -0500</pubDate>
<description><![CDATA[All of us have only 24 hours in a day and few of us want to spend all of them working. So being able to manage your day effectively will determine not only your business success but also your quality of life. This article shows seven ways to make every minute as productive as possible.]]></description>
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<title>Why You Might be Confusing Your Customers</title>
<link>http://EzineArticles.com/692275</link>
<guid>http://EzineArticles.com/692275</guid>
<pubDate>Mon, 20 Aug 2007 13:53:04 -0500</pubDate>
<description><![CDATA[If you think about the fact that each of your customers is being bombarded with 2 million bits of information per second you'll realize that they don't have time to work out what you are trying to say. So the most important step in communication and marketing is figuring out what your key messages are. Discover why that's so important and the secrets of doing it well.]]></description>
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<title>Why Your Marketing Doesn't Make Sense to Everyone</title>
<link>http://EzineArticles.com/692914</link>
<guid>http://EzineArticles.com/692914</guid>
<pubDate>Mon, 20 Aug 2007 13:46:42 -0500</pubDate>
<description><![CDATA[When you communicate with people, they receive the information using one of five senses - pictures, sounds, feelings, smells and tastes). However, it's crucial to recognize that individuals experience those senses in different proportions. So it's vital to make sure your communication and marketing reflects those differences.]]></description>
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<title>The Unconscious Reason Why People Don't Buy From You</title>
<link>http://EzineArticles.com/682913</link>
<guid>http://EzineArticles.com/682913</guid>
<pubDate>Tue, 14 Aug 2007 11:57:44 -0500</pubDate>
<description><![CDATA[If you want people to respond positively to your marketing, it has to work at an unconscious level. But a key point about the unconscious mind is that it can't process a negative. So you need to be very careful to choose the right words. Otherwise the effect will be the opposite of what you intend.]]></description>
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<title>The Reason Persistence Pays Off In Your Marketing</title>
<link>http://EzineArticles.com/666863</link>
<guid>http://EzineArticles.com/666863</guid>
<pubDate>Tue, 07 Aug 2007 10:32:18 -0500</pubDate>
<description><![CDATA[One of the secrets of getting your message across to prospects and customers is to communicate with them at an unconscious level. A key point about the unconscious mind is that it needs repetition to generate new habits. That means if you want to get a positive reaction from your customers, you have to be consistent and persistent with your message and there are secrets to doing that successfully.]]></description>
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<title>Discover the Real Secret of Earning More and Working Less</title>
<link>http://EzineArticles.com/639342</link>
<guid>http://EzineArticles.com/639342</guid>
<pubDate>Thu, 12 Jul 2007 16:09:00 -0500</pubDate>
<description><![CDATA[There's one way that you can quickly and easily start earning more and working less in your business. That's by getting someone else to do most of the work. Discover why outsourcing some of your tasks will make your day much easier and much more profitable.]]></description>
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<title>Discover The One Thing That Holds Most People Back From Success</title>
<link>http://EzineArticles.com/632206</link>
<guid>http://EzineArticles.com/632206</guid>
<pubDate>Mon, 09 Jul 2007 15:42:56 -0500</pubDate>
<description><![CDATA[If you really want to achieve the success you are capable of in your business, it's important to be specific about your desired outcome. This applies whether you are setting the objectives for a marketing campaign or deciding what car you want to drive next year. Here are some IPs to achieve that focus.]]></description>
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<title>How to Make Sure Your Customer Never Says NO</title>
<link>http://EzineArticles.com/630680</link>
<guid>http://EzineArticles.com/630680</guid>
<pubDate>Mon, 09 Jul 2007 09:54:01 -0500</pubDate>
<description><![CDATA[How important are the questions you ask your customers and the words you use when you speak to them? It turns out they make a huge difference. Discover how one legendary marketing expert used 'word laboratories' to find the best words to use and how they had a major impact on sales.]]></description>
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<title>The 9 Mindset Secrets that Ensure Business Success</title>
<link>http://EzineArticles.com/627184</link>
<guid>http://EzineArticles.com/627184</guid>
<pubDate>Thu, 05 Jul 2007 14:46:04 -0500</pubDate>
<description><![CDATA[If you want to be among the handful of businesses that are really successful, you need a 'marketing mindset'. Following these nine principles will change the way you think about your business and your attitude toward promoting it to others.]]></description>
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<title>The One Thing That Will Make Your Customers Pay Attention</title>
<link>http://EzineArticles.com/625953</link>
<guid>http://EzineArticles.com/625953</guid>
<pubDate>Tue, 03 Jul 2007 15:07:01 -0500</pubDate>
<description><![CDATA[The key to getting prospects and customers to take notice lies in telling them something they don't already know. It's an old secret but one that few businesses take advantage of. Learn from these legendary marketing experts and see how educating your customers can help you make more sales.]]></description>
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<title>How To Multiply The Value Of Your Marketing By Seven</title>
<link>http://EzineArticles.com/620291</link>
<guid>http://EzineArticles.com/620291</guid>
<pubDate>Fri, 29 Jun 2007 10:47:11 -0500</pubDate>
<description><![CDATA[If you want to get maximum return for the time and money you invest in your marketing, you need to harness the power of leverage. These 7 tips show how to make one single activity pay off for you over and over.]]></description>
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<title>7  Ways To Earn More And Work Less Every Day</title>
<link>http://EzineArticles.com/616719</link>
<guid>http://EzineArticles.com/616719</guid>
<pubDate>Wed, 27 Jun 2007 10:21:51 -0500</pubDate>
<description><![CDATA[Taking control of your time helps you make more money and gives you a better lifestyle. These 7 tips for mastering time will make you more profitable and effective.]]></description>
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<title>Four Words To Make Your Business Communication More Persuasive</title>
<link>http://EzineArticles.com/124207</link>
<guid>http://EzineArticles.com/124207</guid>
<pubDate>Fri, 06 Jan 2006 11:32:41 -0600</pubDate>
<description><![CDATA[Would you like to be able to write copy and deliver business presentations more easily and more convincingly?  This simple technique appeared in a poem over 100 years ago but has been proven to work effectively through scientific research.  Yet most people still fail to follow it.]]></description>
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